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Saksham Chhabra
Vandana Sharma
Shayak Munshi
Nisha Jitin Thekkiniyedath
Arun babu
Nitin Menon
Rama Subramanian
Jahnavi Anumukonda
The CADMM syllabus in Faridabad is the same national curriculum taught to every Digital Vidya batch: 44+ modules across 310 hours of live instruction, delivered online over
six months. It runs on two tracks — a 210-hour Core track Monday to Friday, and a 100-hour
Specialisation track across 50 Saturday sessions. Generative AI is taught inside every module
rather than as a separate chapter.
| Track | Covers | Hours | When |
|---|---|---|---|
| Core | SEO · Google Ads · Social Media & Meta Ads · Email & Inbound · Google Analytics 4 · Content Marketing | 210 hrs | Mon–Fri, 11 AM–1 PM or 8–10 PM IST |
| Specialisation | 18 elective workshops — AI agents, marketplace ads, D2C store building, WhatsApp marketing, Power BI, freelancing and more | 100 hrs | 50 Saturday sessions |
| Applied work | 6 assignment tracks, 6 brand case studies, 3 capstone projects, 3 internships | 140 hrs + 60 hrs | Throughout |
Five of the six core subjects finish with the same structure: a 30-point account audit
framework, a capstone project, a CMO-level pitch, and interview preparation. You build and
rank your own website, run live Google and Meta campaigns, and read the results in GA4.
You learn the same curriculum, from the same practitioners, as learners in Delhi, Gurgaon and Bangalore. Classes are live and instructor-led online.
For Faridabad learners the practical benefit is the commute you don’t make. A live online
batch means no daily travel to Gurgaon or South Delhi for a 6 PM class — you join the 11 AM–1 PM or 8–10 PM session from home, and every session is recorded if you miss one.
How do Search Engines work?
Organic Search vs. Paid Search Results
Keyword Research
HTML Basics
On-page SEO Elements
Technical SEO
Mobile SEO
Schema Markup
Link Building
Social SEO
Local SEO
Backlink Audits using SEMrush.com
SEO Audits
Algorithm Updates
Measurement with Google Analytics
SEO Resources, Careers in SEO
Introduction to SEM – Fundamentals & Case Studies
Creation of Google Display Network
Mobile Ad Campaigns
Shopping Campaigns – Introduction
YouTube Marketing – Introduction & Ad Formats
Getting Started with Social Media Marketing
Introduction to Social Media
Facebook Marketing
Creating Content for Facebook & Social Media
Tools for Content Creation
Facebook Marketing
What is Facebook Marketing
How does Facebook Advertising Work?
Instagram & LinkedIn Marketing
Marketing on Instagram
LinkedIn as a Marketing Platform
Twitter and Snapchat Marketing
Twitter Marketing
Snapchat Marketing
Pinterest Marketing & Creating a Successful Digital Marketing Strategy
Pinterest Marketing
Social Media Marketing Tools
Crafting a Successful Social Media Strategy
Deliverability
Effective Email Content
Customer Acquisition Strategies
Effective Creative Introducing
Nurturing & Automation
Resources to do situational analysis and progressive updates
Email Automation
Introduction to Automation
Choosing an Automation Platform
Simple Automation Functions from MailChimp
Attracting your potential customers into conversion funnel
Converting your prospects into leads using emails
Landing Page
Conversion Optimization
Conversion Optimization Patterns for Engaging website Visitors
Lifecycle Emails
Hands-on Saturday workshops. 100 hours across 50 sessions, run in parallel with the Core track.
|
# |
Workshop |
Topics |
Sessions |
Hours |
|
1 |
ChatGPT Ads & AI Answer-Engine Advertising |
2 topics |
4 sessions |
8 hrs |
|
2 |
AI Agents + Automation Workflows |
1 topic |
2 sessions |
4 hrs |
|
3 |
Voice Search & Featured Snippets |
1 topic |
2 sessions |
4 hrs |
|
4 |
Power BI for Marketing Dashboards |
1 topic |
2 sessions |
4 hrs |
|
5 |
Predictive Marketing Analytics |
1 topic |
2 sessions |
4 hrs |
|
6 |
Media Buying, Planning & Programmatic Advertising |
2 topics |
4 sessions |
8 hrs |
|
7 |
Amazon, Flipkart, Myntra & Meesho Marketplace Ads |
2 topics |
4 sessions |
8 hrs |
|
8 |
D2C Store Setup — Shopify + WooCommerce |
1 topic |
2 sessions |
4 hrs |
|
9 |
AI Video Creation & Editing for Marketers |
1 topic |
2 sessions |
4 hrs |
|
10 |
Affiliate Marketing in India |
1 topic |
2 sessions |
4 hrs |
|
11 |
Freelancing Mastery for Digital Marketers |
1 topic |
2 sessions |
4 hrs |
|
12 |
Quora & Reddit Marketing for India |
1 topic |
2 sessions |
4 hrs |
|
13 |
WhatsApp Marketing & Conversational Commerce |
1 topic |
2 sessions |
4 hrs |
|
14 |
Online Reputation Management (ORM) |
1 topic |
2 sessions |
4 hrs |
|
15 |
Content Marketing & Copywriting |
2 topics |
4 sessions |
8 hrs |
|
16 |
Vibe Coding for Marketers |
2 topics |
4 sessions |
8 hrs |
|
17 |
Video Editing for Marketers |
2 topics |
4 sessions |
8 hrs |
|
18 |
Canva Pro Mastery for Marketers |
2 topics |
4 sessions |
8 hrs |
|
TOTAL — Workshops |
25 |
50 |
100 hrs |
Theory is where a digital marketing course starts. Assignments are where it becomes something
you can show an employer. CADMM includes seven assignments across 60 hours, each
applied to your own live website in the same week you learn the module.
If you don’t already have a site, you build one — from an empty domain to a ranked page with
traffic you generated and analytics you configured yourself. Digital Vidya provides the
sub-domain and $100 of AWS hosting credit to get you started.
Two assignments involve real money: ₹1,000 on live Google Ads and ₹500 on Meta, paid
directly to the platforms. That is deliberate. A campaign that has never spent a rupee
teaches you nothing about what happens when it does — and it is the difference between saying
you understand bid strategy and having managed one.
The seven assignments cover website build, blog promotion, SEO, Google Ads, social media and
Meta Ads, email and inbound marketing, and Google Analytics 4 — with AI used throughout for
keyword research, ad copy, creative and reporting, the way marketing teams across Delhi NCR
work now.
By the end you hold a ranked website, live Google Ads and Meta campaign data, and a working
analytics dashboard. That is the portfolio you take to an interview — and in our experience it
is what a hiring manager asks about, not the certificate.
Just after the registration, the participants are requested to register their already existing blogs/businesses. For those without an existing online property, it is mandatory that they build one. For this, we help them through our Build Your Blog course which is a 2-hours long course. We also have a self-paced course with 6 Pre-Recorded lessons on ways to Promote Your Blog.
Build Your Blog
Duration: 6 Hours
Assignment Promises
Promote Your Blog
Duration: 5 Hours
Assignment Promises
Duration: 8 Hours
Assignment Promises
Tools you will Learn
Duration: 15 hours
Assignment Promises
Tools you will Learn
These assignments will require running live Google AdWords Campaigns by spending Rs 1000.
Duration: 10 hours
Assignment Promises:
Tools you will Learn
These assignments will require running live Facebook Ad Campaigns by spending Rs 500.
Duration: 8 hrs
Assignment Promises
Tools you will Learn
Duration: 10 hrs
Assignment Promises
Tools you will Learn
Duration: 8 hours
Assignment Promises
Tools you will Learn
We at Digital Vidya have a robust research and development team that works regularly to pick the first-class & interesting Marketing Campaigns. These case studies are offered to our students with a vision to provide exceptional practical experience.
The case studies and in-depth exercises are allocated a total of 60 hours for completion. A strong foundation to becoming a proficient Digital Marketer involves successfully attempting, understanding and executing these case studies and exercises. These in-depth case studies and tasks are prominent features of this Digital Marketing Course in Faridabad.
By implementing your theoretical learnings and practical experience, you are required to create a Business Class Solution for each of the Case Study. You can learn all of this here is the Digital Marketing Course for Faridabad.
Duration: 20 hours
Learning Outcomes
Tools you will Learn
Duration: 4 hours
Learning Outcomes
Tools you will Learn
Duration: 20 hours
Learning Outcomes:
Duration: 8 hours
Learning Outcomes
Tools you will Learn
Duration: 8 Hours
Learning Outcomes
Tools you will Learn
Duration: 4 hours
Learning Outcomes
Tools you will Learn
After the successful completion of this Digital Marketing course in Faridabad, every participant will get a chance to do the Digital Marketing Internships. The internships will be with different companies and it will significantly enhance your skills and resume value.
You don’t learn digital marketing by reading about tools — you learn it by having a licence and a task. CADMM includes access to 40+ industry tools at no extra cost, used inside the assignments rather than demonstrated in a slide.
Access is provided free as part of the course, and it is time-limited — typically a few weeks to a few months per tool, which is the standard educational licensing these vendors offer. It’s enough to complete every assignment and build your portfolio while you’re on the programme. It is not a permanent subscription, and we’d rather say that plainly than have you discover it
later.
Faridabad is one of India's largest industrial clusters — roughly 12,000 MSME units employing close to 8 lakh people, concentrated in auto components, sheet metal and fabrication. Almost all of them grew by selling through distributors and dealers. Increasingly, they are being asked to sell, market and generate leads online, and very few have anyone in-house who can do it.
That is a different opportunity from the one in Gurgaon. Gurgaon has the agencies; Faridabad has the businesses that need what agencies charge for. A marketer who can run B2B lead generation, build an e-commerce or D2C channel for a manufacturer, and prove the return is scarce here — and expensive to hire from outside. The Job Market As of 2026, Glassdoor lists around 2,285 digital marketing roles in Faridabad, Indeed lists 1,000+ digital marketing vacancies — including roughly 300 Digital Marketing Executive positions and 200 explicitly open to freshers. Faridabad also sits inside Delhi NCR, so a large share of these are commutable to Gurgaon, South Delhi and Noida, and many Faridabad-based marketers work for NCR employers without relocating.Get the chance to learn directly from 10 + Digital Marketing experts with experience of up to 18 + years.
140+ hours of hands-on assignments plus 60 hours of brand case studies with AI Tools
Learn from anywhere with just a laptop & save up-to 120+ hrs of precious time.
Missed a session live? No issue. Catch up your classes via registered class sessions which you can always access through Learning Portal.
Intensive classes, brainstorming & a vibrant Q&A community create a perfect environment for collaborative learning.
Learn AI skills Including Generative AI, Answer Engine Optimization, AI Marketing Automation with latest AI Tools
Get ₹20,000 Fee Waiver on the CADMM Program
Upgrade your digital marketing skills with AI, hands-on projects, industry certifications and career support. Enrol for just ₹45,000 for a limited time.
We'll strengthen your digital marketing profile offering support in crafting your resume, updating your LinkedIn profile, and obtaining relevant digital marketing certifications
Gain industry experience through 5 months of internship with Digital Vidya and our partner companies
We will assist you with sample interview questions to prepare for your interviews
We will arrange Interviews with relevant Agencies/Brands
You have the option to review class recordings to refresh your understanding even after the training completion
You have the opportunity to participate in specific training sessions again within one year of your training
Gain industry experience through multiple work from home internships with Digital Vidya and our partner companies
You have the option to review class recordings to refresh your understanding even after the training completion
You have the opportunity to participate in specific training sessions again within one year of your training
Gain industry experience through multiple work from home internships with Digital Vidya and our partner companies
30-minute coaching call with a digital marketing expert to develop an implementation roadmap for your Business. This session will guide you in applying the acquired course knowledge directly to your business endeavors.
It is fully live online — there is no Digital Vidya classroom in Faridabad. Classes are instructor-led over video, Monday to Friday, in either an 11 AM–1 PM or 8–10 PM IST batch, with specialisation workshops on Saturdays. Every session is recorded and available through the learning portal, so a missed class can be caught up. Learners across Faridabad, Ballabgarh, Greater Faridabad and the wider NCR attend without commuting.
Six months, roughly 10–12 hours a week. That breaks down as two hours of live class Monday to Friday, Saturday specialisation workshops, and assignment work in your own time. In total the programme runs to around 310 hours of live instruction — a 210-hour core track plus 100 hours of elective workshops.
44+ modules across six core subjects — SEO, Google Ads, social media and Meta Ads, email and inbound marketing, Google Analytics 4, and content marketing — plus 18 elective specialisation workshops. Generative AI is taught inside every module rather than as a separate chapter. Five of the six core subjects end with a 30-point account audit, a capstone project and interview preparation.
No. Roughly half of participants start with no digital marketing background at all, and no coding is required. What helps is comfort with spreadsheets and a willingness to do the assignments — the course assumes no prior knowledge but does assume you’ll do the work.
The CADMM course fee is ₹45,000 for the full six-month programme, after a ₹20,000 scholarship waiver on the ₹65,000 standard fee. There is no separate registration or assessment charge. The fee is the same in Faridabad as everywhere else — it is a national programme delivered online.
Yes — no-cost EMI is available for over 6 months, which totals the full ₹45,000 with no interest added. Finance support is also available through partner lenders for other tenures.
One. Two assignments require a live advertising budget — ₹1,000 on Google Ads and ₹500 on Meta, paid directly to those platforms, not to Digital Vidya. That is deliberate: running a campaign that has actually spent money is what makes the assignment worth doing. Nothing else is charged. Tool access, certification preparation and the learning portal are all included.
You receive the Certified AI Digital Marketing Master (CADMM) certificate from Digital Vidya. Alongside it, the course prepares and supports you to sit the industry certification exams employers screen for — Google Ads, Google Analytics 4, Meta Blueprint and HubSpot. Those are issued by Google, Meta and HubSpot themselves; no training provider can issue them on your behalf.
The CADMM certificate is included in the ₹45,000 fee with no separate assessment charge, and the Google and HubSpot exams are free to sit on the providers’ own platforms.
Digital Vidya provides placement assistance, not a placement guarantee — and the distinction matters. What that means in practice: resume and LinkedIn profiling, mock interviews with feedback, and interviews arranged with agencies and brands from our hiring-partner network. Programmes that offer a refund-backed guarantee work differently and are worth comparing. We would rather be clear about this now than have you discover it in month six.
Glassdoor lists around 2,285 digital marketing roles in Faridabad, and Indeed lists 1,000+ vacancies including roughly 200 open to freshers. Faridabad sits inside Delhi NCR, so many of these are commutable to Gurgaon, South Delhi and Noida. Locally, Faridabad’s roughly 12,000 manufacturing and MSME units are an underserved market for anyone who can run B2B lead generation and e-commerce.
Yes — internships in SEO, performance marketing and social media marketing, done from home alongside the course. Each has stated eligibility criteria: your website must be live and indexed, with at least five optimised articles published and Search Console and GA4 configured. That is intentional — the internship is real work, not a certificate.
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