Who should enroll for the CDMM course?
Ideally, the CDMM course is for everyone and anyone who wishes to hone their skills or acquire new skills in Digital Marketing. From students and freshers to veteran Digital Marketers – everyone can learn the elements of Digital Marketing and use it for their personal and organizational goals.
I have been working in the Sales Department for over 5 years. How will this Digital Marketing course benefit me?
Given that sales and marketing go hand in hand, you will definitely benefit from our Digital Marketing course. Here’s why you must enroll for a digital marketing course:
- It allows you to grow your existing profile and to set you apart from your peers by leveraging the skill for meeting your sales objectives like lead generation, lead closure, and relationship building.
- It gives you the chance to join a digital marketing agency and contribute to business development.
- You can diversify your profile and contribute to the digital marketing unit of your company
- Build and develop a personal brand
- Freelance as a digital marketer or affiliate marketer
- If you aspire to float a startup, digital marketing can help you realize your dreams.
I am a Digital Marketer with prior experience in SEO/SEM/Social Media. Will I benefit from this course?
Of course! The CDMM course can help you accelerate your career and bag the top position in the digital marketing industry since digital marketing is closely linked with SEO, SEM, Social Media Marketing, Email Marketing, Inbound Marketing, and Web Analytics. You can use the knowledge gained through the CDMM course to bridge the current marketing gaps. About 8% of CDMM course participants are digital marketing professionals who are looking for ways to advance their careers and adopt new tricks and tips to implement effective marketing strategies.
You may read our article on “Should I learn only SEO, SEM, Social or everything in Digital?” for a better understanding of where you stand.
For a non-marketing professional with moderate work experience, would making a switch to Digital Marketing be a viable option?
Yes, of course! While you may experience a slight setback in your take-home salary during the initial phase of your career, you can always scale up and expand your career in the long-term.
As an HR Professional with over 5 years of experience, how will a Digital Marketing course help me?
Several organizations are making use of digital channels to meet their HR goals. So whether it is recruitment, employer branding, or employee engagement, you can make use of your Digital Marketing knowledge to appeal to a broader base. Learning digital marketing is investing in your future career prospects as the HR field is about to change!
Additionally, if you harbor entrepreneurial dreams, Digital Marketing shall help you in every possible way!
I am a student in the 2nd year of my graduate course. Is now a good time to learn Digital Marketing?
Given the prevalence of digital technologies, the sooner you learn the skills, the better would be your chances of landing a great career in your field. The same goes for Digital Marketing. Learning Digital Marketing on the side will give you sufficient skill and exposure by the time you graduate and seek employment.
Our experience with training IIM students has shown that companies have a stronger preference for students who have a digital marketing certification under their belt.
Can I consider a business in dropshipping after completing this course?
Yes, indeed! After completing our CDMM course, you will be equipped with the requisite knowledge required for kickstarting your dropshipping business. We have dedicated an entire module to eCommerce, and it can help you realize your goal of starting a career in the same.
Can I work as a freelance Digital Marketer after completing this course?
Yes, you can choose to work as a freelancer and offer your Digital Marketing services to clients. We have two dedicated modules on ‘How to Become a Freelancer in Digital Marketing’ that will help you understand the basics of freelancing as a Digital Marketer.
A number of our alumni offer digital marketing services on a freelance basis and have been doing rather well.
I do not have an Engineering background and do not have any knowledge of coding. Could I still sign up for the Digital Marketing course?
If you wish to start a career in digital media and marketing, it is not a prerequisite for you to have a degree in business, management, or engineering. All you need is a basic understanding of HTML, which we shall cover in a span of 2 hours in our CDMM course.
I am a Marketing Professional with over 5 years of experience. Why should I learn Digital Marketing?
Given the alarming rate at which traditional marketing techniques are switching over to the digital world, we highly recommend the CDMM course if you wish to stay relevant. In fact, we believe that you have no other option other than learning digital marketing if you want to continue working in this field. Irrespective of your profile as PR, Media, or Content marketer, as long as you are a marketing professional, you must learn digital marketing.
Should I choose a comprehensive marketing course like CDMM or opt for something more specific like SEO/SEM/SMM course?
Rather than acquiring a specific set of skills, we recommend holistic learning of Digital Marketing through the CDMM course due to the following reasons:
- SEO, SEM, and SMM are all interconnected and learning Digital Marketing will help you understand the inter-dependencies and how they impact each other.
- CDMM covers all the elements of digital marketing, which includes SEO, SEM, and SMM. Thus, you can learn these complementary skills and use them collectively for the best results.
- If you occupy the position as a Digital Marketing Head, you will be expected to know all the aspects of Digital Marketing, which is not limited to SEO, SEM, and SMM.
- In case you choose specific courses, you may be vulnerable to career stagnation if there is a change in the marketing trends. Having hands-on knowledge of all aspects of Digital Marketing gives you the opportunity to switch over in case the demand for a particular skillset ebb or flow.
As a Web Developer/Designer with 5+ years of experience, what does this Digital Marketing course hold for me?
As a web developer/designer, you may think that you may not have any role to play in marketing. However, we could change your mind. As a web developer/designer with prior knowledge of digital marketing, you can bring more to the table than your peers. Certain companies expect their web designers or developers to have an understanding of digital marketing. Thus, it is advisable to possess this skill to set yourself apart from the competition. Further, as we have stressed over and over again, Digital Marketing could help you sell yourself as a brand, make more money, and realize your entrepreneurial dream.
I am an IT Professional with more than 5 years of experience. Why should I learn Digital Marketing?
A significant portion of our CDMM participants comprises of IT professionals who are aware of the digital transformations and the proliferation of digital media. As an IT professional who possesses the knowledge and skill involved in digital marketing, you could emerge as an asset to your organization. You will not only outshine your peers but will also be updated on all the major transformations to come.
Knowledge in the field of Digital Marketing could help you with establishing a personal brand, realizing your entrepreneurial dreams, and making money.
I have no background in Digital Marketing. Would it come in the way of completing the CDMM course?
Yes! The CDMM course is a foundational course where we begin right from the basics. We start the course with the assumption that our participants know nothing about digital marketing. Once we have laid down the foundations, we build upon it through a step-wise module program that helps you make your journey through all the stages of learning digital marketing. Hence, regardless of your background and understanding of Digital Marketing, everyone learns something that can help them reach their career objectives.
Can I take on the position of Marketing Manager after successfully completing this course?
Yes. After the successful completion of this course, you can start directly working as a Marketing Manager. However, it may be tough to land such a position as companies prefer experienced individuals who have climbed up the corporate ladder. However, exceptional talent and a stroke of luck can make this happen!
Can I make money as an Affiliate Marketer after the completion of this course?
Learning digital marketing can open up opportunities for affiliate marketing apart from offering internships, full-time, part-time, or freelancing positions. An affiliate marketer promotes products and services through their own blog or website.
However, allow us to make one thing clear – affiliate marketers can earn handsomely only after dedicating a disproportionate amount of effort, hard work, time, and patience. Even then, a lot of it rests on luck. Hence, while it is possible, we wouldn’t say it is easy.
Saksham Chhabra
Nazmul
Rishabh
Sourabh Singh
Nisha Jitin Thekkiniyedath
Amol Pratap Singh
Arun babu
Nitin Menon
Rama Subramanian
Jahnavi Anumukonda
