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Our Alumni Works in Top Companies

Industry Vouches for Digital Vidya

The work Digital Vidya does is very important to help traditional companies and marketers reinvent themselves to become digital.
Virginia Sharma
EX - Director, LinkedIn Marketing Solutions
Digital Vidya is doing a great job in making everyone digital ready!
Aparna Lal
Aparna Lal
Marketing Lead, Global Demand Center
Digital Vidya is leading by example and doing some great work in the field of digital marketing.
Sakhee Dheer
Sakhee Dheer
EX - Digital Marketing Lead
You are shaping the digital minds of the future. As India transforms into a digital economy, it will need more and more people who are well equipped to handle the immense possibilities the future holds and Digital Vidya will be playing a key role. You should be very proud of that! Not only are you a catalyst in this changing equation but you are also the fuel!...
Kanika Mittal
Reebok India, Director – Brand Marketing​ and Communications

Our Customer Reviews

The Email Marketing course exceeded my expectations. Despite covering some complex topics, the trainer's expertise and teaching style made everything easy to grasp. I now feel confident in crafting effective email campaigns.
Saksham Chhabra Saksham Chhabra
This course was amazing! The instructor explained everything clearly, and the material was easy to understand. I feel more confident in my knowledge and skills after taking this course
Vandana Sharma Vandana Sharma
Amazing trainer and last 2 weeks were phenomenally outstanding. Anchal Sharma is a great resource for DV.She explains theory with practicals and gives multiple options for various tools used for email marketing. I would highly and greatly recommend her for outstanding training abilties.
Shayak Munshi Shayak Munshi
Content Covered is very good and helping students to learn new skill where they can learn multiple aspects of Digital marketing.
Rakhee Sharma Rakhee Sharma
the entire course was very productive, and the trainers was very knowledgeable about the subject matter. Speed of the session was also good.
Bhumika Arora Bhumika Arora
very well curated course.it has covered all the essential information. the time table if the course is very convenient. highly recommended.
KomalDeshmane Komal Deshmane
Contents and explanation were great so that every candidate can understand the lecture.
Meenakshi Mahalwal Meenakshi Mahalwal
I really enjoyed the training program. The trainer and coordinator both of them helped me where ever i got struck. Thanks for the excellent training provided by the Digital Vidya
Rama Subramanian S Rama Subramanian

Certified Email Marketing Course Curriculum

Certified Email Marketing Course is a comprehensive program to master the art of effective communication through email campaigns. The curriculum covers the fundamentals of building subscriber lists, crafting engaging content, and optimizing for deliver-ability. Participants learn segmentation strategies, A/B testing, and understands key metrics including marketing automation and personalized customer journeys. The curriculum aims to equip individuals with the skills needed to create impactful email campaigns, nurture customer relationships, and achieve marketing objectives.

Introduction to Email Marketing
  • Understanding the Basics
  • Definition and Importance of Email Marketing
  • Evolution of Email Marketing
  • Email Marketing Strategy
  • Setting Objectives and Goals
  • Target Audience and Segmentation
  • Types of Email Campaigns
Building and Growing Email Lists
  • List Building Strategies
  • Opt-in Forms and Lead Magnets
  • Managing Email Lists
  • Segmentation and Personalization
  • List Hygiene and Maintenance
  • GDPR and Compliance
Crafting Compelling Email Content
  • Writing Effective Copy
  • Understanding Your Audience
  • A/B Testing Subject Lines
  • Personalization and Dynamic Content
  • Designing Engaging Emails
  • Best Practices for Layout and Design
  • Mobile Responsiveness
  • Multimedia in Emails
Email Automation and Sequences
  • Introduction to Automation
  • Benefits and Use Cases
  • Setting Up Automated Workflows
  • Drip Campaigns and Sequences
  • Nurturing Leads
  • Behavioral Triggers
  • Measuring and Analyzing Automated Campaigns
Deliverability and Optimization
  • Factors Influencing Email Deliverability
  • Sender Reputation
  • Authentication Protocols (SPF, DKIM, DMARC)
  • Avoiding Spam Traps
  • Testing and Optimization
  • A/B Testing for Campaigns
  • Analyzing Metrics (Open Rates, Click Rates)
  • Continuous Improvement Strategies
Integration with Other Marketing Channels
  • Email and Social Media Integration
  • Cross-Channel Campaigns
  • Social Sharing and Forwarding
  • Integrating with CRM Systems
  • Leveraging Customer Data
  • Coordinating Marketing Efforts

Email Marketing Course Certifications

Hubspot Email Marketing Certification vskill Certificate Email Marketing Certificate

Email Marketing Course Assignments

Email Marketing Course assignments provide hands-on experience in applying strategies for effective communication and customer engagement. Participants undertake tasks such as crafting compelling email content, designing visually appealing layouts, and segmenting target audiences for personalized campaigns. Assignments involve A/B testing to optimize subject lines and call-to-action elements. Additionally, participants analyze key metrics like open rates and click-through rates to evaluate campaign success. By completing Email Marketing assignments, individuals gain practical skills in creating impactful email campaigns that resonate with recipients, fostering customer loyalty and achieving marketing goals in the dynamic digital landscape.

Become Hands-on On Legal Aspects involved in sending Emails in various Countries
Never Let your emails land in Spam Folders- Be Equipped with Key Techniques
Start to manage your emails professionally using Mailchimp

Email Marketing Case Study Excercise - Microsoft

Case Study Learning Outcomes

  • Create appealing content for your promotional emails
  • Learn to properly segment users based on their demographics and interests
  • Create relevance of your product for the prospects to convert them into customers

Tools Bundled in Our Email Marketing Course

Email marketing tools are essential for efficiently managing and optimizing email campaigns. Platforms like Mailchimp, Constant Contact, and SendGrid streamline tasks such as list management, template creation, and scheduling. These tools often offer automation features, allowing for personalized and timely communication. Email marketing tools collectively empower marketers to deliver targeted, visually appealing, and effective email campaigns, maximizing their impact and fostering strong connections with subscribers in the digital realm.

Email Marketing Course Trainer's at Digital Vidya

Parik Seth
Parik Seth
COO & Technical Manager , LeanPort Digital Technologies GmbH
LeanPort Digital Technologies GmbH
15+ Experience in Digital Marketing
Anchal Sharma
Anchal Sharma
Digital Marketing Manager - Skillstek Pvt. Ltd.
8+ Experience in Digital Marketing
Shubham Dev
Shubham Dev
Digital Marketing & Analytics Consultant - Brillio (A Bain Capital Company)
12+ Experience in Digital Marketing
Karan Kukreja
Karan Kukreja
Head Of Digital Marketing - iKube Global Pvt. Ltd.
12+ Experience in Digital Marketing

Why do You Need to Register for an Email Marketing Online Course?

More than 1500 participants from all over India (Delhi, Gurgaon, Bangalore, Mumbai, Chennai, Hyderabad, Noida, Pune, Kolkata), Dubai, Singapore, Malaysia, Asia, USA & Europe take part in 50 + batches each week!

Best Industry Trainers

Get the chance to learn directly from 10 + Digital Marketing experts with experience of up to 18 + years.

Interactive & Practical

100 + hours of tasks to ensure hands-on Digital Marketing preparation.

Attend from Anywhere & Save Time

Learn from anywhere with just a laptop & save up-to 120+ hrs of precious time.

Updated Course Recordings

Missed a session live? No issue. Catch up your classes via registered class sessions which you can always access.

Individual Attention & Collaborative Learning

Intensive classes, brainstorming & a vibrant Q&A community create a perfect environment for collaborative learning.

Lifetime Updates

Access to the revised content for a lifetime lets you get opportunities to participate in competitions & continue to sharpen your skills.

Register for Upcoming Batches

Preferred Live Session Days
Open Batch
  • Start Date: Apr 27, 2024
  • Duration: 4 Weeks
  • Delivery: Instructor led Live Online Training
  • Seats Available: 12
15000 INR + 18% GST
EMI and Finance Support Available

100% Unconditional Money Back Guarantee

After attending 1st live session, if you think that this course is not valuable for you, you can ask for a full refund. We will refund your entire money without asking a question. Please note that this offer is only valid after you have attended 1st live session completely and requested a refund before the start of your 2nd live session.

Email Marketing Course FAQs

What is Email Marketing?

Email Marketing is a digital marketing strategy that involves sending targeted and personalized messages to a group of recipients via email. It is a powerful tool for building relationships, promoting products/services, and driving engagement.

Who is this course designed for?

This course is tailored for marketing professionals, business owners, entrepreneurs, and anyone interested in harnessing the potential of email marketing to enhance brand communication and achieve business objectives.

What will I learn in this course?

Participants will gain a comprehensive understanding of email marketing concepts, including list building, segmentation, crafting compelling content, design best practices, automation, analytics, and compliance with regulations like GDPR.

Are there any prerequisites for this course?

No specific prerequisites are required. Basic computer literacy and an understanding of general marketing principles will be helpful but are not mandatory.

How long is the course, and what is the format?

The course is structured to be completed in 4 weeks and is available with Instructor led Live online format for  learning. It includes live training from Email Marketing experts, practical exercises, and real-world case studies to provide a hands-on learning experience.

Will I receive a certificate upon completion?

Yes, upon successful completion of the course, participants will be awarded a certificate recognizing their proficiency in email marketing from Hubspot, Vskills and Digital Vidya

Which email marketing platforms will be covered?

The course covers a variety of popular email marketing platforms such as Mailchimp, Constant Contact, and others. Additionally, it provides insights into the selection process for the most suitable platform based on business needs.

How does the course stay updated with industry trends?

The course content is regularly reviewed and updated to stay abreast of the latest trends, technologies, and best practices in email marketing. We ensure that participants are equipped with current and relevant knowledge.

Is there support available during the course?

Yes, participants have access to a support system that includes discussion forums, live Q&A sessions, and assistance from instructors to address any queries or challenges they may encounter.

Can this course help me integrate email marketing into my business strategy?

Absolutely! The course not only covers the technical aspects of email marketing but also guides participants in developing effective strategies to integrate email campaigns seamlessly into their overall marketing efforts.

Who is Vskills?

Vskills is a “skills testing” and certification exam conducted by – ICSIL, A Govt. of India Undertaking and Govt.of NCT Delhi Company. It is one of the largest manpower companies of the Government of NCT Delhi. Vskills certifications help candidates quantify and prove their skills in a particular domain – skills that are valued by the employer and are in great demand.

What will happen if I miss any live Email Marketing session?

We understand that. We will provide you recording of every session of Email Marketing course for you to continue to learn Email Marketing Techniques.

Discuss With A Career Advisor

Not Sure, What to learn and how it will help you?

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