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Our Alumni Works in Top Companies

Industry Vouches for Digital Vidya

The work Digital Vidya does is very important to help traditional companies and marketers reinvent themselves to become digital.
Virginia-Sharma-Director-Marketing-Solutions-LinkedIn-India
Virginia Sharma
EX - Director, LinkedIn Marketing Solutions
Digital Vidya is doing a great job in making everyone digital ready!
Aparna Lal
Aparna Lal
Marketing Lead, Global Demand Center
Digital Vidya is leading by example and doing some great work in the field of digital marketing.
Sakhee Dheer
Sakhee Dheer
EX - Digital Marketing Lead
You are shaping the digital minds of the future. As India transforms into a digital economy, it will need more and more people who are well equipped to handle the immense possibilities the future holds and Digital Vidya will be playing a key role. You should be very proud of that! Not only are you a catalyst in this changing equation but you are also the fuel!...
Kanika Mittal
Reebok India, Director – Brand Marketing​ and Communications
course-report
5
Trustpilot
4.4
mouthshut
4.1
ambitionbox
4.9
glassdoor
4.2

Our Customer Reviews

The practical strategies and hands-on experience provided invaluable insights. Highly recommend for anyone wanting to excel in online advertising
Saksham Chhabra Saksham Chhabra
This course was amazing! The instructor explained everything clearly, and the material was easy to understand. I feel more confident in my knowledge and skills after taking this course
Vandana Sharma Vandana Sharma
It was good, assignments were very helpful for hand on learning, would have been great if we were told more about quizzes, certifications, deadlines etc.
Kaneez Abbas Kaneez Abbas
Digital Vidya offers a high-quality digital marketing course that I highly recommend to anyone seeking to enhance their skills in this field. Trustworthy and valuable learning experience.
Nisha Jitin Thekkiniyedath Nisha Jitin Thekkiniyedath
I learned a lot of tools, processes and so many new ways for doing inbound marketing. Thanks to Praful for making it a very smooth journey.
Deo Puro Deo Puro
The course is as practical as they promised in the brochure, I think it was a really good journey, teachers are super humble and super cooperative.
Geet Yadav Geet Yadav
Contents and explanation were great so that every candidate can understand the lecture.
Meenakshi Mahalwal Meenakshi Mahalwal
The course is as practical as they promised in the brochure, I think it was a really good journey, teachers are super humble and super cooperative.
Geet Yadav Geet Yadav

Inbound Marketing Course Curriculum

Certified Inbound Marketing Course curriculum covers content creation, SEO strategies, email marketing, and social media engagement. It emphasizes attracting, converting, and delighting customers through personalized, value-driven content. Participants explore techniques for lead generation, nurturing, and creating effective marketing funnels. Additionally, the curriculum incorporates the use of marketing automation tools and analytics to measure campaign success.

Introduction to Inbound Marketing
  • Understanding Inbound Marketing
  • Evolution of Marketing Strategies
  • Inbound vs. Outbound Marketing
Inbound Methodology
  • Attract: Creating Compelling Content
  • Convert: Turning Visitors into Leads
  • Close: Turning Leads into Customers
  • Delight: Building Lasting Customer Relationships
Creating Buyer Personas
  • Definition and Importance of Buyer Personas
  • Conducting Persona Research
  • Developing and Using Buyer Personas in Marketing
Content Creation and Marketing
  • Content Strategy and Planning
  • Blogging for Inbound Marketing
  • Visual Content Creation
  • Content Optimization for SEO
Email Marketing for Inbound
  • Building and Nurturing Email Lists
  • Creating Effective Email Campaigns
  • Marketing Automation for Lead Nurturing
  • Measuring Email Marketing Performance
Conversion Optimization
  • Understanding Conversion Rate Optimization (CRO)
  • Landing Page Design and Best Practices
  • A/B Testing for Inbound Marketing
  • Analyzing and Improving Conversion Rates
22 Inbound Marketing Modules

Inbound Marketing Course Certifications

Hubspot Inbound Marketing Certificate vskill Certificate Inbound Marketing Certificate

Inbound Marketing Assignments

Inbound Marketing assignments offer practical application of theoretical concepts, focusing on creating customer-centric digital marketing strategies. Participants engage in tasks such as content creation, SEO optimization, and crafting effective email campaigns. These assignments often involve developing buyer personas, creating compelling landing pages, and implementing lead nurturing techniques. The goal is to enhance hands-on skills in attracting and engaging target audiences through personalized, valuable content. By completing Inbound Marketing assignments, participants gain practical experience in implementing effective inbound strategies, preparing them to navigate the dynamic landscape of digital marketing with customer satisfaction at the forefront.

Learn secret techniques to multiply your reach without increasing your Ad Budget
Learn step by step approach to nurture your emails contacts automatically
Build an effective Landing Page
Strategize Drip Marketing Campaign to Nurture your leads

Inbound Marketing Case Study Excercise : Myntra

Learning Outcomes

  • Taking a birds eye view of the Inbound Marketing strategies adopted by big brands.
  • Create a next level Inbound Marketing strategy for your business
  • Create an appealing landing page to get targeted people landed on your website or product page.
  • Design a landing page
40+ Hrs of Hands on Assignments

Digital Marketing Tools Bundled in Our Inbound Marketing Course

Inbound Marketing tools are essential for executing customer-centric digital strategies. Platforms like HubSpot streamline lead management, allowing for personalized content delivery. Content creation tools such as Grammarly enhance quality and engagement. Social media management tools like Buffer and Hootsuite facilitate seamless sharing across channels. Additionally, Google Analytics provides insights into user behavior, optimizing campaigns. These tools collectively empower marketers to attract, engage, and delight customers by delivering valuable and relevant content throughout the inbound marketing journey, ensuring a more personalized and effective approach in today’s dynamic digital landscape.

Inbound Marketing Course Trainers

Praful Jain
Praful Jain
Manager- Ad Ops Team- Amazon
amazon-logo
14+ Experience in Digital Marketing
Priyash Nigam
Priyash Nigam
Founder - Execube digital
Execube Digital
10+ Experience in Digital Marketing
Anchal Daga
Anchal Chhajer
Digital Marketing consultant & Trainer
digital-vidya-logo
6+ Experience in Digital Marketing
Megha Jain
Megha Jain
Senior Digital Marketing Specialist at Digital Freak
Digital Freak
5+ Experience in Digital Marketing
Shubham Dev
Shubham Dev
Digital Marketing & Analytics Consultant -Brillio (A Bain Capital Company)
Brillio
8+ Experience in Digital Marketing

Why do You Need to Register for an Inbound Marketing Course?

More than 1500 participants from all over India (Delhi, Gurgaon, Bangalore, Mumbai, Chennai, Hyderabad, Noida, Pune, Kolkata), Dubai, Singapore, Malaysia, Asia, USA & Europe take part in 50 + batches each week!

Best Industry Trainers

Get the chance to learn directly from 10 + Digital Marketing experts with experience of up to 18 + years.

Interactive & Practical

100 + hours of tasks to ensure hands-on Digital Marketing preparation.

Attend from Anywhere & Save Time

Learn from anywhere with just a laptop & save up-to 120+ hrs of precious time.

Updated Course Recordings

Missed a session live? No issue. Catch up your classes via registered class sessions which you can always access.

Individual Attention & Collaborative Learning

Intensive classes, brainstorming & a vibrant Q&A community create a perfect environment for collaborative learning.

Lifetime Updates

Access to the revised content for a lifetime lets you get opportunities to participate in competitions & continue to sharpen your skills.

Register for Upcoming Batches

Preferred Live Session Days
Open Batch
  • Start Date: Oct 19, 2024
  • Duration: 4 Weeks
  • Delivery: Instructor led Live Online Training
  • Seats Available: 8
Rs. 15000 + 18% GST
EMI and Finance Support Available

100% Unconditional Money Back Guarantee

After attending 1st live session, if you think that this course is not valuable for you, you can ask for a full refund. We will refund your entire money without asking a question. Please note that this offer is only valid after you have attended 1st live session completely and requested a refund before the start of your 2nd live session.

Inbound Marketing Course FAQs

What is Inbound Marketing?

Inbound Marketing is a customer-centric marketing methodology that focuses on attracting, engaging, and delighting audiences through valuable content and experiences. It aims to build trust and long-term relationships with potential customers.

Who should join this course?

This course is ideal for marketers, business owners, entrepreneurs, and anyone interested in mastering the principles of inbound marketing to generate leads, increase brand awareness, and foster customer loyalty.

What topics will be covered in this course?

The course covers a wide range of topics, including content creation, SEO (Search Engine Optimization), social media strategy, lead generation, email marketing, and customer relationship management (CRM) for a holistic understanding of inbound marketing.

Are there any prerequisites for enrollment?

No specific prerequisites are required. However, a basic understanding of marketing concepts and familiarity with digital marketing tools will be beneficial for participants.

What is the course duration and format?

The course is designed to be completed in 4 weeks and is available in Instructor led Online Live Training format. It incorporates video lectures, hands-on exercises, and case studies to provide practical insights into inbound marketing strategies.

Will I receive a certificate upon completion?

Yes, participants who successfully complete the course will receive a certificate of achievement from Digital Vidya and will also apply Hubspot and Vskills Certifications recognizing their proficiency in inbound marketing strategies.

Which inbound marketing tools and platforms will be covered?

The course covers popular inbound marketing tools such as HubSpot, Moz, and others, providing practical guidance on leveraging these tools to implement successful inbound marketing campaigns.

How is the course content kept up-to-date?

Our course content is regularly updated to reflect the latest trends, tools, and methodologies in inbound marketing. We ensure that participants are equipped with the most current and relevant knowledge.

Is there support available during the course?

Yes, participants have access to a support system, including discussion forums and Q&A sessions, to get assistance and guidance from instructors and peers throughout the learning journey.

Can this course help me implement inbound marketing in my business?

Absolutely! The course provides practical insights and strategies that can be directly applied to implement and optimize inbound marketing practices within various business contexts.

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