Facebook Digital Marketing Course Certification - Digital Vidya

Certified Facebook Marketing Course

More than 1.8 billion people use Facebook to connect with people and discover things. Millions of businesses are using Facebook each day to drive discovery, generate leads, boost sales and earn loyalty to stay on top of customer’s mind.

Why learn Facebook Marketing

  • Find new customers
  • Increase your sales
  • Generate demand for your product
  • Generate leads for your business
  • Build relationships to keep your business on top of user’s mind

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  1. Learn How to create a Facebook business manager
  2. Learn to set up Ads on Facebook and understand different Facebook campaign objectives
  3. Learn to set up Facebook ads with the best performing structure and avoid ad saturation.
  4. Learn how Facebook machine learning algorithm works to better optimize your Facebook campaigns
  5. Learn how to set up pixel on the website to track data
  6. Learn to create specific website events to track and optimize campaigns and conversions
  7. Understand how to create remarketing audiences using custom audience option
  8. Learn to create lookalike audience to reduce ad cost and get more conversions
  9. Learn how an ecommerce business can grow using Facebook ads.
  10. Learn to create a Facebook catalogue to run individual product ads
  11. Learn how to create break down reports of existing campaigns and interpret the data to optimize campaigns and reach.
  12. Understand the best practices to make use of Facebook Business suite and to run advertisements with good performance
  • Weekly delivery of 14 hours of pre-recorded sessions by the expert trainers followed by 3 hours of in-class exercises
  • Careful preparation of 20+ hours of hands-on exercises and case studies to work and grow your business
  • Training content created by Facebook. Learn the latest tools and techniques used for Facebook Marketing
  • Certification from Digital Vidya and Facebook
  • 24X7 Lifetime discussion support

Q. Who will award the certification?

Digital Vidya and Facebook will jointly offer the certification

Q. Why did you choose flipped method for delivery?

While pre-recorded sessions help the participants control the session. They can watch, rewind, and fast-forward as needed. Sessions that can be viewed more than once. Devoting class time to application of concepts gives the trainer a better opportunity to discuss real business cases and group projects, thus encouraging participants to learn from each other.

Q. What will happen if I miss any live session?

We understand that. We will share the recording of each session, whether you attend it or not :).

Q. Will I be able to clear Facebook Blueprint certification?

Yes, our course will enable you to do that. You can appear and clear all 3 Blueprint Certifications post completion of the course.

Meet Our Super Trainers

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Rohit Uttamchandani

Rohit Uttamchandani is Senior Manager – Digital Marketing at Social Beat, one of South India’s leading digital marketing agencies.

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Pranav kale

Although an engineer by profession, Pranav decided to embrace the one field which excites him the most – Social Media Marketing!


Samvidha Sinha

Samvidha has over 8 years of experience in Digital Marketing. She is a MICa alumni and believes to be a forever student of Advertising

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Mandar Marathe

Mandar, having an experience of around 8 years of experience in Digital Marketing at BriefKase, a full-service digital marketing agency for startups & small businesses

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Gaurav Arora

Being a marketing mafia – a champion in disruptive digital marketing and unlocking great user experience is the best way to describe this co-founder of Social Panga

Why Certified Facebook Marketing Course?

Pre-recorded Instructional Content

Weekly access of pre-recorded sessions by Facebook trained trainers. Move at your own pace, rewind to review portions, and skip through sections you already have understood.


Quizzes and Hands-on Projects

Quizzes and projects to test what students have learned. Immediate quiz feedback and the ability to re-run sessions help clarify points of confusion.

Live Sessions

Instructor-led online live session where participants can collaborate and put into practice what they learned from pre recorded sessions.

Batch Date

Dec 10 – Dec 17, 2021

Course Fee

INR 11900 + GST

Tools Covered

Facebook Ad Manager

Certifications (with details about exam)

Exam Duration: 90 Minutes No Negative Marking
Number of Questions: 30 Maximum Marks: 30
Exam Location: Online Attendance in Live Session: 75% (3 out of 4)
Mandatory Completion of weekly Projects Time: 08:00 pm – 09:30 pm (IST)