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5 Best Digital Marketing Courses in Lucknow: Placements, Fees, Top Institutes 2024

5 best digital marketing courses in lucknow
Digital Marketing Career: Key Facts
  • High Demand: Every business sector needs digital marketing
  • High Growth Rate: Rs 2.5L to 40L CTC in 10 years
  • Global Recognition: Indian courses have worldwide acceptance
  • Flexible working hours: 40-50% of digital marketers are freelancers

Digital Marketing Courses in Lucknow are offered by a number of training institutions. Selecting the right course is important to have a great career in Digital Marketing.

In this blog post, we have listed the best digital marketing courses in Lucknow based on the institute’s reputation, trainers’ expertise, course duration, curriculum and certifications, fees, placement support, and many more factors.

Here are some of the important articles you should go through if you are new to the digital marketing domain:

Key Details: Fees and Duration of Digital Marketing Courses in Lucknow

Let us take a look at the best digital marketing courses in Lucknow and their fees for you to start your digital marketing learning.

InstituteCourse NameDurationFees
Digital VidyaCertified Digital Marketing Master Course4-6 Months₹ 58,882
Max Digital AcademyAdvanced Dual Certificate in Digital Marketing Course5 Months₹ 39,000
National Digital Marketing InstituteAI-Driven Digital Marketing Course7 Months₹ 50,000
SlidescopeDigital Marketing Course6 Months₹ 19,800
CodingclaveDigital Marketing Course3 Months₹ 25000

Digital Marketing Salary in Lucknow with Job Profiles

Find below list of digital marketing salary in lucknow with job profiles

Digital Marketing ProfileAverage Salary (Per Annum)
Digital Marketing Manager₹6,00,000 – ₹10,00,000
SEO Specialist₹3,50,000 – ₹6,00,000
Social Media Manager₹3,00,000 – ₹5,00,000
Content Marketing Manager₹4,00,000 – ₹7,00,000
PPC Specialist₹3,50,000 – ₹6,00,000
Email Marketing Specialist₹3,00,000 – ₹5,00,000
Web Analytics Specialist₹4,50,000 – ₹7,50,000
Graphic Designer (Digital)₹2,50,000 – ₹4,50,000
E-commerce Manager₹5,00,000 – ₹8,00,000
Affiliate Marketing Manager₹4,00,000 – ₹7,00,000
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Top 5 Digital Marketing Courses in Lucknow: An In-depth Overview

1. Certified Digital Marketing Master Course (CDMM) - Digital Vidya

4.9/5

Digital Vidya has been offering the CDMM Course since 2013. Digital Vidya is Asia’s leading professional training company, focusing on imparting new-age skills to individuals and organizations.Since 2009, over 95,000+ professionals (including CXOs) from 16,000+ brands such as Nokia, Google, eBay, Reliance, Star TV, Cisco, MakeMyTrip, Naukri, SAP, Citibank, Toyota, Intel, ITC, CNBC, Madison & CII, and 55+ countries have participated in more than 6,100+ training batches conducted by Digital Vidya. Digital Vidya is the official training partner of Google & Microsoft India and has partnerships with Global Social Media giants such as Facebook, LinkedIn, NASSCOM, and Vskills.

Price: 58,882 INR (Inclusive of Taxes)
Credibility
Trainers Expertise
Curriculum
Practical Work
Career Assistance
Teaching Methodology
Course Details - CDMMDigital Vidya Logo

About the CDMM Course

  • Institute: Digital Vidya
  • Course: Certified Digital Marketing Master
  • Students Trained: Over 95,000 trained since 2013
  • Duration: 6 months (You have up to 1 year from registration to complete)
  • Price: 58,882 INR (taxes included)
  • Contact: Email: info@digitalvidya.com | Phone: 8010033033

CDMM Registration Process:

  • Digital Vidya has weekend as well as weekday batches. Students can pick what suits their schedule
  • Digital Vidya helps students pick the right course for their skills and goals
  • Digital Vidya conducts a free orientation session every Saturday for prospective students
Want to Know the Path to Become a Digital Marketing Expert?
Transform your Career in Digital Marketing
Attend Live Orientation Session

 

Digital Vidya’s Credibility

  • Students trained so far: 95000+ trained
  • Trustpilot Reviews: Digital Vidya Reviews in Lucknow
  • Partnership with Facebook: “Facebook ads” module is co-created with Facebook. Every student completing this module gets a certificate from Facebook as well.
  • Partnership with LinkedIn: “Content marketing” module is co-created with LinkedIn. Every student completing this module gets a certificate from LinkedIn as well.
  • ₹ 8000 Govt. of India Incentive: Digital Vidya is the Official Partner of Nasscom, After completing CDMM training, students can apply for the NASSCOM future skills prime certification and can get the Govt. of India Incentive. Every student gets an 8,000 INR scholarship after clearing the certification exam
  • Partnership with Vskills: CDMM students can apply for Vskills certification. Vskills offers Government of India certification in the Digital Marketing domain

Freebies Offered:
The students will get access to Free Digital Marketing Tools Worth INR 72,000+. The access provides subscriptions based on Special Tools for a specific period.

Digital Vidya’s Trainers’ Expertise

  • Trainers’ average years of Experience: 5-15 years
  • Every trainer teaches different topics based on their skills and experience.
  • Trainers are industry practitioners

Digital Vidya has 70+ Digital Marketing Experts. Here are  some of the profiles of the trainers who provide training at Digital Vidya:

Name Years of Experience Expertise
Raj Singh 10+ Search Engine Marketing
Rahul Nair 9+ Website Development, Chat GPT, Marketing, Social Media
Tanmoy Das 10+ Search Engine Marketing
Zain Siddiqui 10+ Social Media
Priyash Nigam 9+ Social Media, Email Marketing, Inbound Marketing
Surbhi Jain 10+ Search Engine Optimization
Megha Jain 10+ Social Media, Search Engine Marketing

Digital Vidya’s Course Curriculum

Course Topic Information

Topic Live Session (Hrs) Assignment Duration (Hrs) Depth of Coverage
Search Engine Optimization 12 24 Intermediate
Search Engine Marketing [Paid Ads] 15 30 Intermediate
Email Marketing 12 24 Intermediate
Web Analytics 15 30 Advanced
Inbound Marketing 12 24 Advanced
Social Media Marketing 15 30 Intermediate
Other Modules 45 10 Intermediate & Advanced

Other Modules:

  • Website Development and Designing
  • How to think like a marketer [Self-Paced]
  • Marketing Strategies for Business [Self-Paced]
  • Chat GPT with Digital Marketing
  • Affiliate Marketing
  • E-commerce Marketing
  • Facebook Marketing
  • Content Marketing- In association with LinkedIn
  • Site Catalyst
  • Integrated Digital Marketing
  • YouTube Marketing
  • Mobile Marketing
  • Advance SEO
  • Quora Marketing
  • Programmatic Marketing
  • Media Buying and Planning
  • WhatsApp Marketing
  • How to Become a Freelancer
  • Google Tag Manager

Digital Marketing Certifications you will be able to clear after completing this training program:

Digital Vidya Internal Certifications

  • Social Media Marketing Certificate
  • Email Marketing Certificate
  • Inbound Marketing Certificate
  • Search Engine Marketing Certificate
  • Search Engine Optimization Certificate
  • Web Analytics Certificate
  • Certified Digital Marketing Master (CDMM) Certificate

CoBranded Certifications

  • Facebook Marketing Co-signed Certificate
  • LinkedIn Co-signed Certificate
  • Vskills Digital Marketing Certification

Hubspot Certifications

  • Social Media Hubspot Certificate
  • Inbound Marketing Hubspot Certificate
  • Search Engine Optimization Hubspot Certificate
  • Email Marketing Hubspot Certificate

Google Certifications

  • Google Analytics Certificate
  • Google Ads Search Certificate
  • Google Ads App Certificate
  • Google Ads Display Certificate
  • Google Ads Video Certificate
  • Google Ads Measurement Certificate

Digital Vidya’s Practical Tasks & Assignments

    • Weekly Assignments 60 hours
    • 3 Capstone projects (6 weeks) to give hands-on experience in SEO, SEM, and Social Media Marketing
    • Case studies Assignments: 100+ hours of assignments. These assignments help participants understand how to strategise Digital Marketing Campaigns
    • Trainers and teaching assistants review each assignment submitted.

List of Digital Marketing Tools covered in the Digital Marketing Training

Special Access as part of the course Without Special Access
SEMRush Page Speed Insights
Rankwatch Screaming Frog, GTMetrix, SEO Optimizer, Yoast SEO, Elementor, and MOZ
Amazon Web Services SendinBlue, Mailchimp, Zoho Mail
Konnect Insights Hootsuite, Lumen5, Buffer, Canva, Duxsoup, Hashtagify, and Buzzsumo
PushEngage ConvertKit, ActiveCampaign, and GetResponse
AHREF UberSuggest, Keywordtool.io, and Google Analytics

Digital Vidya’s Career & Placement Services

  • Placement Success: 70% of students who complete the course get placed
  • The highest package offered: 9 LPA.
  • Student Testimonials: CDMM Course Placements

Placement Offerings

  • Resume Writing
  • Mock Interviews
  • Job Interviews in leading companies and Startups

Criteria for Placement support

  • Course Completion
  • Requirements for Full-time opportunities: Graduate degree. While undergraduates can avail internship opportunities.
  • Age range: 21 years to 30 years.

Digital Vidya’s Teaching Methodology

  • Duration of Live Sessions: 130 (Online)
  • Practical Work: There are 3 types of practice work that students go through:
  • Weekly Assignments: 60 hours
  • 3 Capstone Projects (6 weeks): Practical experience in SEO, SEM, and Social Media Marketing for students
  • Case Study Assignments: 100+ hours of assignments to help participants learn how to strategize Digital Marketing Campaigns
  • Every submitted assignment is assessed by the trainers and teaching assistants
  • Number of Trainers who take sessions in one batch: 8-9
  • Number of Students in one batch: 30-35
  • Industry Experts Interaction: 100s of Sessions with leading Industry experts (https://www.digitalvidya.com/webinars/)

Whether they teach online or in class

  • For every module, the topics and sub-topics are taught in the live session. The practical aspects are also shown in the sessions, however, to retain the learning for a long time, the student will get assignments in every session which would be mandatory to complete.

Tools used for teaching

  • All the live sessions would be conducted on the ZOOM platform.

How are the assignments provided and evaluated?

  • At the end of every live session, the trainer would allocate an assignment. These would be available in the LMS account. Every student would download the file, attempt it and upload it to the LMS itself. The evaluation is done within 3-4 working days with detailed feedback.
    The assignments which get disapproved can be resubmitted again.

Does the Institute provide Lifetime access to classes, class recordings, or training materials?

  • Yes, for every module, there is a specific course designed in the E-Learning portal (LMS). It includes the study material, presentation, quiz, assignment, and recordings of live sessions. The access remains with the student for a lifetime. We keep updating the latest content and recordings in the same.

After Training Support

  • The LMS access remains active for life. For any queries at a later stage, the student can post the questions on the QnA platform.
    Also, every candidate is assigned a Program Coordinator who will also be available to assist with any queries or issues.

Upcoming Batch details

Course Duration 4 Months
Course Modules 44+ Modules – SEO, SMM, Inbound Marketing, Google Ads & Meta Ads, etc.
Course Certificates 15+ Certifications, Google, Linkedin, Govt of India & Meta Certifications
Training Mode Instructor-led Online Training
Weekday Batch [Mon, Wed, Fri Batch] – 3 PM to 6 PM & 6 PM to 9 PM, [Tue & Thu Batch] – 8 PM to 9:30 PM
Weekday Batch [Sat Batch] – 10 am to 1:30 PM, [Sun Batch] – 10 am to 1:30 PM
Course Fee ₹49,900 + 18% GST

2. Digital Marketing Course in Alambagh Lucknow - Max Digital Academy

4/5

Max Digital Academy in Lucknow has been recognized as one of Silicon India’s Top 10 Most Promising Digital Marketing Training Brands for 2019 in India.

At Max Digital Academy, their focus is on delivering a comprehensive digital marketing course in Lucknow, accompanied by a reputable government certification. With experienced instructors who bring years of industry expertise, their academy offers a well-rounded training experience. Each instructor specializes in a specific topic, ensuring personalized attention and effective learning for our students.

They believe in equipping students with the skills they need to thrive in the digital marketing field. The curriculum covers essential aspects such as search engine optimization (SEO), social media marketing, pay-per-click (PPC) advertising, and content marketing.

Max Digital Academy is committed to supporting our students throughout their learning journey. The instructors are passionate about sharing their knowledge and strive to create an engaging and supportive learning environment.

Price: 39,000 INR (Inclusive of Taxes)
Reputation
Syllabus
Expertise
Practical Work
Career Assistance
Teaching Methodology
Course Details - Max Digital AcademyMax Digital Academy Logo

Course Overview

  1. Institute Max Digital Academy
  2. Course Name Advance Dual Certificate in Digital Marketing Course
  3. Course Duration: ADCDM is a 5-month course
  4. Price Rs.39,000 (concession given on one-time payment)
  5. Mode of Payment: Cash, Cheques, UPI, Paytm, BHIM, Amazon Pay

Address

  •  Alambagh Centre (HO): C-8, Cinder Dump Yojna, Manmeet Plaza, Sardari Kheda, LDA Market, Alambagh, Lucknow – 05. Opp. Mahana Petrol Pump.
  •  Indira Nagar Centre: 18 A, First Floor, Goel Palace, Near Lekhraj Metro Station, Faizabad Road, Indira Nagar, Lucknow

Contact Number and Email ID:  info[@]maxdigitalacademy.com ( 9889311122 )
Registration Process:

  • The consultant helps you with the process of taking admission and paying fees.
  • (Demo lecture is not provided)

Max Digital Academy’s Reputation

Digital Max Academy received 3 stars for Reputation due to a lack of industry partnerships and a lower number of students trained, which may raise concerns about its credibility and popularity among prospective students.

Students trained so far: 590+ trained students

  • Awarded amongst the Top 10 Most Promising Digital Marketing Training Brand 2019 in India by Silicon India which is a leading Business Magazine.
  • Max Digital Academy is recognized by the Indian Glory Awards 2021 in the category of Institute with Best Placement

Freebies Offered

  • The students will get access to tools when required during lectures (will have to pay for specialized tools if the requirement is asked by the student).

Max Digital Academy Syllabus

 

Module 1: Introduction to Digital Marketing Module 30: Advance Social Media Strategies
Module 2: Market Research using Google Forms Module 31: Linkedin Advertising
Module 3: Introduction to Graphic Designing (Online Tools & Resources)  Module 32: Instagram Marketing
Module 4: Basic to Advance Video Editing Module 33: Instagram Advertising
Module 5: Introduction to Website & Website Designing Module 34: Pinterest Marketing
Module 6: Exercising Website Designing using different Builders Module 35: Quora Marketing
Module 7: E-commerce Website Designing & Marketing Module 36: Quora Advertising
Module 8: Introduction to Search Engine Optimization Module 37: YouTube Marketing
Module 9: On-Page SEO Module 38: Social Media Retargeting
Module 10: Off-Page SEO Module 39: Advance Search Engine Strategies
Module 11: Local SEO Module 40: Advance Google Ads Creation
Module 12: Technical SEO Module 41: Google Remarketing
Module 13: Google Search Console Module 42: Bing Ads
Module 14: Google Analytics Module 43: Online Display Advertising
Module 15: Bing Webmaster Tool Module 44: Google Tag Manager
Module 16: Mastering Landing Pages Module 45: Google Data Studio
Module 17: Landing Page Creation Module 46: Ecommerce Onboarding
Module 18: Email Marketing Module 47: Introduction to Blogging 
Module 19: Introduction to Email Marketing Channels Module 48: Google Adsense 
Module 20: Mobile Marketing Module 49: Affiliate Marketing 
Module 21: Introduction to Social Media Marketing Module 50: Freelancing (Sourcing Projects) 
Module 22: Facebook Marketing Module 51: Content Writing
Module 23: Linkdin Marketing Module 52: Content Marketing
Module 24: Twitter Marketing Module 53: Online Reputation Management
Module 25: Facebook Advertising Module 54: Growth Hack Fundamentals
Module 26: Introduction to Search Engine Marketing Module 55: Entrepreneurship Development 
Module 27: Google Search Ads Setup Module 56: Personality Development Sessions
Module 28: Advance Graphic Designing using Coreldraw Module 57: Communication Skill Sessions
Module 29: Advance Graphic Designing using Photoshop Module 58: Interview Handling Sessions

 

Max Digital Academy Trainer’s Experience

Trainer’s Expertise has been rated with 3 stars as the institute has a limited number of trainers, and their collective experience falls below the industry average. While the existing trainers might possess valuable knowledge, the relatively smaller team, and less industry experience could impact the breadth and depth of expertise available to students.

  • Trainers’ average years of Experience: 4+ years
  • Every trainer teaches different topics in light of their abilities and experience.

Trainers’ Profile  below:

Name Years of Experience Expertise
Aniket Shukla 2+ Search Engine Optimisation and Social Media Marketing
Sanjay Srivastava 5+ Graphic Designing and Programming
Avnish Goswami 7+ Search Engine Marketing and Web Design
Atul Vimal 4+ Search Engine Optimization

Certifications you will be able to clear after completing the Max Digital Academy Program

  • Max Digital Academy Internal Certifications
  • Google Certifications
  • SemRush Certification
  • Rankwatch Certification
  • HubSpot Certifications
  • NSIC Government Certification

Practical Assignments

Assignments are given by trainers during the lectures which need to be practically completed using tools and techniques.

Career & Placement Services Provided by Max Digital Academy

Career Assistance has been assigned a rating of 2 stars, primarily due to the institute’s notably low average placement rate. The limited success in placing students into relevant job opportunities may raise concerns among potential learners who prioritize post-course employment prospects.

Placement Offerings:

  • Resume Writing
  • Campus Interviews
  • Average package: Around 1.5 lakhs p.a

Criteria for Placement Assistance:

  • Mid-term Internship is offered & 100% Placement support after successful completion of the course

Max Digital Academy Teaching Methodology

Teaching Methodology has been granted 3 stars, primarily due to certain limitations in practical exposure, batch flexibility, and industry sessions.

The absence of industry projects for students hinders their ability to gain hands-on experience in real-world scenarios, potentially impacting the depth of their learning. Additionally, the lack of flexible batch timings might be inconvenient for some learners, limiting accessibility.

However, the inclusion of industry sessions provides an opportunity for extra learning, offering valuable insights into current industry practices.

Duration of  Live Sessions

  • Only weekday batches are available which are conducted from Monday to Friday
  • Timings: 10 am to 12 pm
  • Practical Work: Assignments are given by trainers after every module is taught.
  • Every submitted assignment is assessed by the trainers and teaching assistants
  • Number of Trainers who take sessions  in one batch: 5-6
  • Number of Students in one batch: 15
  • Expert Talks by Industry experts
  • Doubt Clearing Sessions

Whether they teach online or in class 

  • All the topics are taught both in online and offline batches.

Does the Institute provide Lifetime access to classes, class recordings, or training materials?

The institute does not provide class recordings or lifetime access to classes. Although if any student has any doubts they can consult the trainer in one-to-one to one session.

How are the assignments provided and evaluated?

The assignments are given by the trainers while teaching a particular module. Complete assignments assigned by expert trainers and showcase your skills. Receive hands-on training and get evaluated for your progress.

After Training Support

  • Mock Interviews are conducted for the ones who are looking for a job.
  • Students are taught how to freelance and earn money.

3. Digital Marketing Course in Hazratganj, Lucknow - NDMIT

3.5/5

NDMIT (National Institute of Digital Marketing and Information Technology) is a reputable institute known for providing comprehensive digital marketing and IT training.

With a strong focus on practical learning, NDMIT offers industry-relevant courses and hands-on projects to equip students with valuable skills. Their experienced faculty and flexible batch timings ensure personalized attention and convenience for learners.

The institute’s commitment to excellence and career assistance programs make it an attractive choice for individuals seeking to thrive in the dynamic digital marketing and IT landscape.

Price: 50,000 INR (Inclusive of Taxes)
Reputation
Syllabus
Expertise
Practical Work
Career Assistance
Teaching Methodology
Course Details - NDMITndmit logo

Institute: NDMIT

Course Name: AI-Driven Digital Marketing Course (Asia’s Leading Digital Marketing Institute since 2016)

Course Duration and Flexibility: Minimum 45 days and Maximum 7 Months

Price: Starting from INR 20,000 up to INR 50,000

Address: Shivam Tower, Room No. SF02, 68, Maqbara Rd, Hazratganj, Lucknow, Uttar Pradesh 226001

Contact Number: 8187979855

 Email ID: info[@]ndmit.com

Registration Process:

  • Fill out the inquiry form on their website or call them at +91 7355781092 to get more details about the course fee, curriculum, batch timings, and eligibility criteria.

NDMIT Reputation

Rated with 3.5 Stars due to the absence of industry partnerships and the non-provision of free Digital Marketing Tools during training.

The lack of industry connections may impact networking opportunities and industry recognition. Moreover, the availability of free tools could enhance the learning experience, and potential students may consider these aspects while evaluating the institute’s overall reputation in the digital marketing training landscape.

  • Students trained so far: 10,000+ professionals trained

NDMIT Masterclass

  • NDMIT Masterclass is a free 45-minute session that gives you an overview of the various digital marketing modules such as SEO, SMM, paid media, Google Ads, and more. You can register for the masterclass on their website or by calling them at +91 7355781092.

The masterclass is designed to help you understand the scope and benefits of digital marketing and how you can learn it from the experts at NDMIT.

NDMIT offers four different programs in digital marketing with different durations, modules, and fees. You can choose the one that suits your goals and budget. NDMIT also provides 100% placement support, internship opportunities, freelancing training, and internationally recognized certifications.

Freebies Offered

  • Scholarship up to 40% for eligible candidates
  • Free live master class to learn about many digital marketing modules in 45 minutes
  • One-month internship with live projects and client engagement
  • Freelancing support and business support for those who want to start their own venture or work independently
  • Lifetime query support even after getting the certification
  • Guest lectures from top MNCs and industry experts

NDMIT Awards

Recognizes the best-performing students & teams, across the NDMIT network and is aimed at achieving excellence via. Internal competition.

  • Students of the Batch
  • Website of the Batch
  • Team of the Specialization

NDMIT Syllabus

Topic Overview 
Module 01- Introduction to the Program Introduction to the Program

– Understanding the Training Methodology

– Your Goals, Our Expectations, and How we will

help you to achieve your goals.

– Discover different Career Options (With

Framework)

Module 02- Introduction to Digital Marketing Introduction to Digital Marketing

– Understand Digital marketing in the current

context & Why it’s Booming

– Discover what’s traditional marketing &

understand why Digital Marketing is in need of

time.

– Constituent of Digital Marketing

– Develop a framework for the digital

marketing process

Module 03- Digital Marketing Objective – Objectives of Digital Marketing. & discover

what it can achieve for business/brands

– Solve Case Studies on Digital Marketing & see

the patterns of how it’s applied in the real

world

– Discover the framework of Digital Strategy

– Practical Exercise on Business objectives (

Business Point of View and User Point of View )

Module 04 – Content Marketing Playbook Discover content marketing, rules to consider, and its

advantages.

– Understand different content types & develop an

understanding of when to use which content type.

– Build a promotional calendar that roadmaps your

customer communication to keep it consistent across

all channels and media.

Module 05 – Practical graphic Designing to design content (Designing images & Banners) – Graphic Designing ( Image Design With Canva &

PiktoChart

– Practical implementation of tools to design Banner

and Logo Design ( Logo Maker + Use the Internet to

find out types of banners)

– Practical Exercise on Banner & logo Design

(Worksheet)

Module 06 – E-book and PDF Publishing – Discover the secret way of using E-Book in

digital marketing strategy

– Discover various classifications of E-book

– Practical Exercises in E-book Design

– Discover How to promote E-books & make the

same E-book, a lead-generating machine

Module 07 – Video Making Strategy/Creations Video Marketing and its Importance

· Online Videos and their types

· Video Scripts

· Exercise & Activity

Module 08 – Youtuber Special (Youtube Marketing & Channel Creation) Channel Customization

· Profile & Post best practices

· Exercise & Activity- Customization and

Upload

Module 09 – Lead Generation Online · Discover the Lead Generation Framework

· Lead Generation tools and their Types

· Exercise and Activity- Capturing of leads

through Google forms

Module 10 – WOB Competition (Learn Website Creation through CMS) · Buying Domain & Hosting(Go-daddy)

· Develop an understanding of C-panel &

Various tools in that.

· WordPress-Installation

· Process of theme selection and

customization

· Building Home & internal pages

· Blog, Warmup & Squeeze Pages

· Menu Customization

· Exercise & Activity

Module 11 – Virtual Store (Website E-commerce building) – Setting up own e-commerce store

– E-Commerce tools

– Customization & Essentials

– Creating product Feed

Module 12 – Email Marketing (Implementation of Website & Automation Tools) · Discover Email marketing importance & how

it always delivers hot prospects to business

· Discover Various Email Marketing tools

· Email Marketing Opt-in tools

· Discover what to write in an email to attract

your audience to us.

· Learn How to Draft HTML Emails

· Discover a Tool kit for effective Email

Marketing

· The roadmap that will take you through

every place you need to build out in order to

attract new leads and email subscribers.

· Build an “Automated Selling Machine” that

consistently converts cold leads into red-hot

buyers… literally while you sleep.

· Practical Exercise & Activity

Module 13: Inbound Marketing · What is inbound Marketing

· How to develop Magnetic Content Ideas that

will attract an audience

· Content Calendar Building

· How to develop content one time & Repurpose

the same content various times &

save tons of time in producing content.

Module 14 – Web Content Writing · Discover different Elements of Effective blog

posts

· How to create blog posts & utilize different

tools

· How to market blog posts to different

audiences

· Exercises and Activity

Module 15 – Google Web Analytics & Traffic Reporting · Get introduced to Web analytics

· Setup Google Analytics

· Google Analytics Reports – An Overview

· Exercises & Activity

Module 16 – Advanced Google Analytics · Tag Manager & Advanced Google Analytics

· Google Tag Manager

· Event Tracking

· Custom Metrics & Dimensions

· Reports- Advanced

· Conversion Attribution Model

Module 17 – Customer Persuasive Science  · Discover Neuro Marketing (Tag Rs99 Vs Tag

Rs100)

· Secrets reveled-Emotional & Motivational

Marketing

· Discover the power of Prospects Empathy

· User – Untold Pain| Unexpected Gain | Dream &

Desires | Greed

Module 18 – Copywriting (Use words to sell more)  · Introduction – Copywriting

· Copywriting Mindset

· Copywriting vs content writing

· Learn what a customer avatar is and the steps

to create it, so you can finally get clear on

whom you’re selling to and craft a tailored

message for your audience.

· Secret questionnaire to get into the head of the

dream buyer to find emotional hot buttons

· Power of power words

· Secret tools to find what’s your dream

audience thinking.

Module 19 – Headlines – A secret weapon to drive conversion · How to write Incredibly effective Headlines even if

you are not good at English

· Fill in the blanks template to write headlines

· Pareto principle significance in the headline

· Secrets revealed regarding effective headlines for

search & social Campaigns

· Discover Effective headlines to write high

performing emails

· Ad copy secrets revealed

Module 20 – Essentials of Landing Page  – Discover how to write a landing page copy so

that it can become a selling machine

– Secret ways revealed to write bullet points

– Discover the true power of offers that sell

automatically

– Secret for writing a powerful Guarantee

– Integrate Social proof to take your conversion to

the moon

– Discover ways to write Irresistible calls to action

that drives clicks

Module 21 – Copywriting (Bite size fundamentals) · Discover the WIIFM principle & make your content

convincing machine

· Introduction to feature & benefit

· How to flip features into benefits like a PRO

· Show, don’t sell method for effective copy

Module 22 – Copywriting secrets · Discover power words to make your copy selling

machine.

· Full plan to write effective copy

Module 23 – AD Copy · Discover various fill in the blank template to write

effective ads like a pro even if you failed an English

exam

· How to twist existing ad template with your core

message

-Write Down Content for the website (All internal

Pages)

Social Media Marketing (Organic)

Module 24 – Introduction to Social Media Marketing · What is Social Media Marketing

· Power of Social Media for Business

· Discover Organic Social Media Marketing

that drives results

Module 25 – Social Media  · Discover Content Calendar Strategy for

social media

· Build a promotional calendar that roadmaps

your customer communication to keep it

consistent across all channels and media.

· Optimize and Build a Highly Engaging social

media Page that attracts and keeps adoring

fans with a highly engaging Facebook page

that publishes the types of content audiences

respond to best

· Learn unique Hooks & Jabs Strategy

· Develop profile through proper nurturing

Module 26 – Social Media Tools · Secrets for Conversational Marketing

· How to Choose the Right Social Media tools

· How to create a Brand Strategy to make

powerful brands through social media

Module 27 – Decode Facebook Business Marketing Strategy  · Profile | Group | Pages

· Discover Secrets to attract and keep

adoring fans with a highly engaging

Facebook page that publishes the types of

content audiences respond to best

· Analyze page insights report to find which

content performing & which is not

performing

· Customization of FB page according to the

brand and audience type

· Analysis of Case Studies of how Facebook’s

organic strategy is making millions for

brands & Model those patterns in your own

Facebook page

Module 28 – Instagram Business Marketing Strategy  ·Want eye-catching and engaging

Instagram posts that convert passive

“scrollers” into red-hot leads and buyers?

Now’s your chance…

· Discover best practices of Instagram posts

· Creation of Instagram Business profiles for

influencing prospects

· Live examples and exercises to see how

Instagram profiles convert prospects into

buyers

Module 29 – Decode Twitter Business Strategy · Discover Twitter platform from a marketing

perspective

· Discover different abbreviations and

terminology specific to Twitter

· Discover Twitter strategy for brands

·Discover different content to which the

audience is more receptive on Twitter

· Live examples and exercises- Learn How to

Model different business Twitter strategies in

your own profile.

Module 30 – Decode Linked in Marketing – Hot platform for B2B lead generation

· Craft an All-Star LinkedIn Profile

Leverage Social Selling’s newest frontier to

get back 80% of your leads

· Create a powerful Linked In-Profile, Page

and posting to attract leads organically for

your freelance business

· Discover a secret way to develop a

Personal profile on LinkedIn in a way, that

company HR will chase you to join their

company

· Live examples and exercises to understand

Linkedin best practices

Module 31 – Decode Quora marketing (gateway to develop brand authority) · Discover Why quora are the most underrated

powerful marketing weapon & Deserves a place

in the marketing mix

· Create Quora-Profile and Best practices for

posting

· Discover a secret strategy to create convincing

content in the form of answers

Powerful Traffic building strategies in quora

Module 32 – Online reputation management  · Discover the importance of ORM for

brand/person.

· Discover the Process of ORMMonitoring|

Prevention|Cleaning

· Powerful social media tools for

Monitoring|Prevention|Cleaning

Case studies about how companies do ORM

&how you can model it for your business.

Module 33 – Google My Business · Discover Google my business platform & its

importance for business

· Secrets of GMB profile optimization

· Discover to use GMB as powerful Social media

tools

· Create Listings for local businesses in Gmb and

drive leads

· Case Studies

Module 34 – Buyer Persona  · Create Buyer Persona

· Anatomy of business and their Niche

market

· Create Platform segregation for segmented

buyers with a Digital marketing framework

· User Framework with Target

Audience|Need|Demography| Background

Goals |Challenges | Recommendation.

· Case Studies

Module 35 – Secrets of Keyword Research  · Why Keyword research is everything in

search promotion

· Discover Essential elements of good

Keywords

· Follow a proven secret process for deciding

which keywords will make the biggest

impact and drive tangible results for your

organic efforts.

· Secret Tactic for Keyword Selection process

· Special Keyword Research tools

· Special secret Criteria for Selection of the

right Keyword which very few marketers

know.

· Keyword Mapping, Ranking process

Implementation Practical work on Excel.

Module 36 – Search Engine Anatomy · Discover How search engine works

· Unique search engine optimization

framework

· Process of crawling|Indexing|Retrival

|Ranking

· Anatomy of SERP

· Analyse Case Studies for understanding

what brands are following

Module 37 – Content Optimization & Writing SEO oriented content  · Discover how to develop Relevant content

& relevancy Score

· Significance of Deep & Wide content in SEO

· Importance of Content-Length & LSI

keywords

· Content Keyword essentials

· Discover Content writing methods as an

SEO professional

· Things to do, to avoid Penalties from

google

· Webpage SEO oriented content (Case

study)

Module 38 – HTML Tags  · Define HTML tags

· Why HTML tags are important in SEO

· HTML tags and their usage

Module 39 – Architecture Optimization · Define Architecture in SEO

· Why Architecture optimization is important

in the SEO Case study

Module 40 – Webmaster tool | Search Console · What is Search Console

· Verifying Search Console

· Search Console reports

– Search console for website audit

Module 41 – Off-page Promotion  · Off-page and its definition

· Link Building

· Local Citation

· Social Signal

– Google algorithm

Module 42 – Google Ads  · Google ads Framework

· Buying Intent platform (Search & Display)

· Assessment terminology of ads

· How to set up a Google Ads account and

launch a new Search Campaign—budget,

bidding, and all

· Campaign|Adgroup|Adcopy

· Types of ads

· Case Study

Module 43 – Social Media Ads  · Social Media Ads Framework

· Buying Intent platform (Display)

· Assessment terminology of ads

· Campaign|Adset|Adcopy

· Types of ads

– Case Study

Module 44 – Online Media Buying  · Online Media Buying and Its Process

· Important Players

· Online Ads type

· Online Media Buying Models

· Online Ad targeting & Placement Options

· Managing Ad buying campaign

· Online Media Buying Vendors Campaign

co-ordination

Module 45 – Ad Sense Marketing & Monetization  · Framework of Ad-sense

· Sign up process

· Monetize- Blogger| YouTube | Website

·Case study & Practical

Module 46 – Affiliate Marketing  · Framework of Affiliate Marketing

· Affiliates & their types

· Key Affiliate program selection

· Case study & Practical

Module 47 – Keyword Research  · Keyword Selection process (Excel | Word

| PDF)

· Keyword Mapping, Ranking process

(Client Reporting)

Module 48 – Content Optimization & writing  · Writing for SEO Content | Keyword

essentials | Length | LSI Keywords

(Webpage SEO Oriented content)

· How to Improve Relevancy score on

keywords.

– Blogs + Articles (SEO Optimized)

Module 49 – HTML Tags  · HTML Webpage Structure (Practical)

· HTML tags for All Pages (Practical)

· HTML tags on files

· Sitemap creation and update on c-panel

| root files

· Robots Tag creation and update on

c-panel |root files

· HTML tags best practices

· Creation of HTML webpages & Upload on

C-panel root files

· Schema Coding

· URL Structure

· Improve Page loading

· Robots HTML tags

· Canonical HTML tags

· HTML tags Client Reporting

Module 50 – On Page SEO  · Head Tags Optimization

· Body Tags Optimization

· Website Structure Optimization

· Optimized SEO page creation

· Preparation of Sheet for client

Module 51 – Off page & promotion to other portals  · What is a Promotional Score & how does

it helps in the ranking?

· Do-Follow link & No Follow link

· What are Social Signals

· Link building – Inbound links| Internal

links | Outbound link

· Link Building strategy

· Submission Based link building

· Client link type requirement

·- Submission based Guest blogging

· Link outreach Guest blogging

· Key tools

· Link analysis

· Competitor backlink analysis

· High-value link building techniques

· Client reporting |Excel| Word| PDF

· Client report Analysis

Module 52 – On page & promotion to other  · Classified Submission

· NAP usage

· Local SEO Optimization

· International SEO

· Mobile SEO

· SEO Best practices

– Client Reporting sheet

Module 53 – Pillars of online advertising  · Online Advertising- Definition| Importance

· Online AD platform Vs Ad Buying Models

Module 54 – Google Ads  · Budget| Bidding| Auctions| Ad copy

· Campaign Structure

· Types: Search ads | Display Ads | Video Ads

|Shopping Ads | App Ads

· Google Assessment of Ads- CPI | CPM | CPC |

CPV |CPA | CPE |CPL |CTR

· Google Ads Objectives- Sales | Leads |

Website traffic | Product Consideration | BA &

reach |App-promotion

· Types of Keywords in Google Ads

· Tags- Conversion tags & Remarketing Tags

· Billing & Account set up

· Practical – Google Search Ads + Campaign

running+ Data practices

· Conversion Tracking set up

· Practical – Google Display ads + Campaign

running+ Data practices

· Practical – Video ads + Campaign running+

Data practices

– Project Campaign Assignment from Client

Module 55 – Facebook Ads  · Campaign Structure – best practices

· Social media role and its customer journey-

Targeting customer

· Role and Objectives of Facebook Ads

· Discover Facebook ad policies

· Billing and Account Set-Up

· Practical and Live Exercise

· Facebook Ads funnel strategy

· Advanced Instagram creatives

· Advanced FB ads optimization and strategy

· Funnel creation

– Case study and Practical

Module 56 – LinkedIn Ads  · Why LinkedIn ads and how this differs from FB

· LinkedIn Ads Objectives

· LinkedIn Ad Format

· Budget and scheduling process – LinkedIn

· Account and Billing setup

LinkedIn- Ad campaign creation

Module 57 – Twitter Ads  · Why Twitter Ads?

· Objectives and types of Twitter ads

· Bidding| Budget | Creative

· Twitter Ad campaign creating

· Billing and Account Set up

· Case Studies and Practical

Module 58 – Remarketing Ads  · Setting Remarketing Pixel- All social media

and Search Platforms

· Customizing Google ads the remarketing list

· Customizing FB ads customizing the list

· Remarketing Campaign set up- FB

· Remarketing Campaign set up- Google

· Conversion ads Optimization

· Practical and Case Study

NDMIT Trainer’s Expertise

Awarded 3 stars due to the limited number of trainers compared to other institutes in Lucknow, and their relatively lower industry experience. The smaller trainer count might impact the breadth of expertise available to students. Considering the significance of experienced instructors in delivering high-quality training, prospective learners should take into account this aspect while evaluating the institute’s expertise in digital marketing education.

  • The director of NDMIT, Mr. Rahul Pandey, is an entrepreneur who came up with the idea of NDMIT in 2016 with the motive of innovation and enabling Indian youth to digitally
  • The co-director and head trainer of NDMIT, Mr. Shahbaz Hassan, is a digital marketing expert who has worked with various MNCs and industry leaders such as Google, Facebook, Amazon, etc
  • The trainers at NDMIT are professionally trained and have experience in working with different domains and platforms such as SEO, SMM, PPC, YouTube, etc

The trainers at NDMIT also provide freelancing training and business support for those who want to start their own venture or work independently

Practical Assignments provided by NDMIT

  • 40+ hours of practical assignments

List of Digital Marketing Tools Covered in the Training

 

Special Access as part of the course 
Canva & PiktoChart
Google Forms
GoDaddy
WordPress
Google Analytics

Career & Placement Services Provided by NDMIT

Awarded 3 Stars as the institute highlights the highest package achieved by a student post-training, indicating some success in placements. However, the absence of information about the average placement might leave potential learners seeking a more comprehensive understanding of the overall placement scenario.

Prospective students should consider this aspect while assessing the institute’s career assistance offerings and their potential to secure suitable job opportunities after completing the digital marketing training program.

Placement Success: Claimed 100%

The highest package offered: 12+ LPA

Placement Offerings:

  • Part-time job opportunities
  • Freelancing support
  • Business support
  • One month internship
  • Employability enhancement and mandatory apprenticeship
  • Resume and LinkedIn review sessions
  • Unlimited Mock Interview and Quiz session

Rules for Pre -Specialization:

  • NEGATIVE COMMENT (NC) – Given Bad performance by mentors.
  • POSITIVE FEEDBACK (PF)- Given Good performance by mentors.
  • NC & PF will be deducted & added to a total number of marks respectively.
  • Assignment marks of starter and advanced level modules.
  • Homework marks will be calculated in Total Marks.
  • In case of Absent without notice (not a genuine reason) NC will be marked
  • Bad and undisciplined behavior will result in NC.
  • Good performance and Etiquette will drive PF.

Eligibility for Specialization: 

  • Attendance would be equivalent to 75% or more including Basic & Pre-specialization classes. Else candidates wouldn’t be allowed to join specialization.
  • Marks would be equivalent to 80% or more in the respective manner mentioned above.

 Fee Structure:

Registration Fee – INR 10,000 At the time of enrollment

1st Installment –

    INR 20,000 Due within 30 days of enrollment

2nd Installment –

    INR 20,000 Due in 30 days of 1st installment

Total –

    INR 50,000

Payment Methods:

  • Pay online – credit card, debit card, net banking, UPI, wallet

NDMIT Teaching Methodology

Awarded 3 stars due to the lack of information about the trainer-to-student ratio in each batch and the absence of details regarding industry projects. Clarity on these aspects could help potential students assess the level of personalized attention they can expect and the practical exposure they will receive.

Duration of Live Sessions: 

    160 (Two classes per day -Tues to Sun)

Batch Timings:

    Morning 7 AM & Evening 8 PM

Practical Work:

    140 Hrs Corporate Level Assignments & 300 Hrs Work on Live Projects

Whether they teach online or in class: 

  • NDMIT offers both online and offline batches for its digital marketing courses. They give flexible training based on the needs of the candidates and that they understand life’s issues.

How are the assignments provided and evaluated:

  • NDMIT’s online study material system is an exclusive first kind of product in digital education that enables our classroom students to carry their learning progress to their homes.
  • SMS helps students to drive maximized learning & retention from each class through its post-class

exercise, quizzes, and self-learning videos.

  • A mandatory learning track ensures each student must complete all course essentials

before he becomes eligible for specialization and examinations.

  • The SMART learning track program also sends progress reports to their trainer.

After Training Support:

  • Lifetime LMS Access

4. Digital Marketing Course in Vikas Nagar, Lucknow - SlideScope

3/5

SlideScope is the leading institute for comprehensive digital marketing training in Lucknow.

Their hands-on approach ensures you gain practical expertise in the latest industry trends, giving you a competitive edge.

With a team of seasoned experts guiding you every step of the way, you’ll receive personalized attention and valuable insights. Unleash your creativity and master SEO, social media marketing, Google Ads, and more, through our diverse and cutting-edge curriculum.

Price: 19,800 INR (Inclusive of Taxes)
Reputation
Syllabus
Expertise
Practical Work
Career Assistance
Teaching Methodology
Course DetailsSlidescope Logo
  • Institute: Slidescope
  • Course Name: Digital Marketing Course
  • Course Duration and Flexibility: 6 Months
  • Price: Rs 19800
  • Mode of Payment: Cash, Cheques, UPI, credit/debit card, net banking, demand draft
  • Address: Sector 8, Vikas Nagar, Lucknow, IN
  • Contact Number: +91 9454 241 494/+91 9696 820 568
  • Email ID: info[@]slidescope.com

Registration Process:

  • If you want to register as a student for their software training courses, you can fill out a form on their website with your personal details, course preference, and payment mode.

Slidescope Reputation

Slidescope has been rated 1.5 Stars in this category. The lack of transparency regarding the number of students trained raises concerns about their track record and the level of experience they offer.

Moreover, the absence of industry tie-ups with reputable companies diminishes their credibility and networking opportunities for students.

Additionally, the absence of any freebies during training might be perceived as a missed opportunity to enhance the overall learning experience.

As reputation plays a pivotal role in choosing an institute, potential learners should carefully consider these factors before making their decision.

Slidescope Course Syllabus

Topic Overview 
On-Page Search Engine Optimization  Search Engine Optimization or SEO is one of the most important parts of Digital Marketing. It can bring regular visitors to your website. SEO can help you in achieving Sales and Leads related Goals.
Search Engine Marketing, PPC, Google Adwords, Bing, Search Ads Search Engine Marketing can be done using Pay Per Click Search Ads. You analyze the business keywords and bid on those keywords to show ads on Google SERP and Bing SERP.
Social Media Optimization  Social Media Optimization needs all types of Meta Tags and Customization on websites that make website content more meaningful when it is shared on Social Media Sites such as Facebook, Twitter, Linked In, etc.
Social Media Marketing – Free and Paid Methods – Facebook Adverts, Pixels  Social Media Marketing is the process of Creating and Distributing information about the business on Social Media Platforms for Sales, Leads, Branding, and Awareness. Social Networking sites have potential customers. We have to deliver our content to targeted demographics.
Content Marketing – Inbound and Influencer Marketing  Content can be created in the form of Blogs, Articles, Creative Images, Creative Videos, and plain text as well. Content Marketing is the process of creating content on the basis of the likes and dislikes of the targeted audience.
Module 8: Data Analytics for Marketing – Google Analytics, Facebook Analytics Data Analysis is done in Digital Marketing for 2 reasons:

  1. To find a targeted audience.
  2. To measure the performance of running and ending campaigns.

With the help of Data Analytics, we can find our suitable customers and we can meet our campaign goals more efficiently.

Other Modules 

  • Bing and Google Webmasters Tools – Practical training 
  • Create your own website 
  • Video Marketing
  • Email Marketing 
  • Push Notifications Marketing 
  • Strategy Planning and Execution for Campaigns 

Certifications you will be able to clear after completing this training program: 

  • Google Analytics Academy 
  • Inbound Marketing – Hubspot 
  • Google Adwords 
  • Bing Ads 
  • Twitter Flight School 
  • Live Project Internship Certificate from reputed companies 
  • Training course certificate from Slidescope 
  • Google Tag Manager

SlideScope Trainer’s Expertise

Slidescope has been awarded 3 stars in the Expertise category due to the relatively smaller number of trainers compared to other institutes. While the existing trainers may possess valuable knowledge, the limited team size could potentially impact the depth and variety of expertise available to students.

  • Trainer’s average years of experience: They have served government, national and international brands with IT, sales, and marketing services for the last 12 years.
Name Years of Experience  Expertise 
Ankit Srivastava 11+ Ankit possesses over a decade of expertise in digital marketing, software development, and data analytics.
Rachit Srivastava 9+ Rachit brings with him valuable experience managing sales and marketing initiatives for multinational corporations and state government entities.
Amit Tyagi 14+ Amit possesses an extensive background in software development, web development, and digital marketing.

Practical Assignments

  • 15+ Live Projects for industrial expertise 
List of Digital Marketing Tools Covered in the Training
Web Analytics Tools: Google Tag Manager, Google Analytics, Facebook Analytics, Youtube Analytics, WP Statistics 
Trend Analytics Tools: Google Trends 
SEM Tools: Google Adwords 
Keyword Suggestions Tools: UberSuggest
Market Intelligence: Hitwise, Similarweb
SEO Analytics Tool: Raven, Moz, Majestic Semrush, Spyfu
Conversion Optimization Tools: Crazyegg, Feng GUI

Career & Placement Services Provided by SlideScope

Placement Success: 100% Placement Assistance Claimed

SlideScope has received a rating of 2 Stars in the Career Assistance category due to the lack of transparency regarding the number of students placed and the average package offered post-training. The absence of such crucial information makes it challenging for potential learners to assess the institute’s success in securing relevant job opportunities and the potential for a rewarding career after completing the digital marketing training.

Placement Offerings: Internship Letters

SlidesSope Teaching Methodology

SlideScope has been assigned 3 stars in the Teaching Methodology category due to the absence of information regarding industry-related projects incorporated into the training.

Industry projects play a vital role in bridging the gap between theoretical concepts and real-world applications, offering students valuable practical exposure and enhancing their skills.

The inclusion of industry-related projects would significantly enrich the learning experience, providing aspiring digital marketers with a deeper understanding of how to tackle real challenges in the field.

  • Industry Experts Interaction: 16+ Clients and projects including Sofrich Skincare, Kanity Solutions etc

Whether they teach online or in class

  • Live interactive online classes

Tools used for teaching

  • Prezi: A digital software for creating interactive presentations that zoom in and out of the content
  • Haiku Deck: A digital tool for creating presentations on mobile devices and the web with a large database of stock photos
  • Scratch: A programming language and online community where students can create their own interactive stories, games, and animations
  • Animoto: A video creation service that allows users to make videos from photos, video clips, and music
  • Pixton: A web-based comic creation tool that lets users create and share their own comics
  • BoomWriter: A collaborative writing platform that allows students to write stories together and vote for the best chapters
  • Explain Everything: An interactive whiteboard app that lets users create and share screencasts, drawings, and animations
  • Educreations: A digital whiteboard app that lets users record their voice and handwriting to create video lessons
  • Glogster: A multimedia poster tool that allows users to combine text, images, audio, video, and other elements to create interactive posters
  • Flipsnack: A digital publishing tool that lets users create online magazines, catalogs, brochures, and flipbooks from PDF files or images

Post-Training Support

They offer the following benefits to their students after completing the course –

  • Lifetime access to their online learning portal, where they can access video lectures, assignments, quizzes, and projects.
  • Placement assistance and guidance for resume building, interview preparation, and portfolio creation.
  • Access to their alumni network and mentorship program, where they can connect with industry experts and peers for career advice and support.
  • Opportunity to work on live projects and internships with their clients and partners, where they can apply their skills and gain practical experience.
  • Certification from SlideScope and Purdue University, which is recognized by employers and recruiters in the digital marketing field.

5. Digital Marketing Course in Vikas Nagar, Lucknow - CodingClave Academy

3/5

At CodingClave Academy, the digital marketing program aims to provide you with the expertise and understanding required to thrive in the intricate landscape of online marketing. You will acquire a thorough grasp of diverse strategies and methods employed in digital marketing, empowering you to achieve success in the digital marketing domain.

CodingClave Academy stands out as a leading institute offering exceptional Digital Marketing Training in Lucknow, Uttar Pradesh. The comprehensive course is tailored to cater to various individuals, including Freshers, Job Seekers, Working Professionals, Business Owners, and Housewives.

Price: 25,000 INR (Inclusive of Taxes)
Reputation
Syllabus
Expertise
Practical Work
Career Support
Teaching Methodology
Course DetailsCodingclave Logo

Institute: ConClave Academy

Course Name: Digital Marketing Course

Course Duration : 3 months

Price: Rs.25,000 (Can be paid in 2-3 installments)

Address: Second Floor – Heera Plaza, Sector 8, Vikas Nagar Lucknow 226022

Contact Number and Email ID: +91-8765177499, info@digitalmarketingcourselucknow.com

Registration Process: To enroll in Codingclave Academy’s digital marketing course, you have two options: enrolling online or visiting the academy in person.

CodingClave Academy Reputation

CodingClave has been given a rating of 2 Stars in the Reputation category due to two critical factors.

Firstly, the institute has trained a relatively low number of students, which may raise concerns about their experience and reach within the digital marketing training domain. Secondly, the absence of any industry tie-ups could impact networking opportunities and the institute’s credibility among potential employers

  • Students trained so far: 40+ (Codingclave Tech. is a Digital Marketing Agency who have recently started its Digital Marketing Course)
  • Coding Clave Digital Marketing Academy specializes in providing training and education in the field of digital marketing.
  • Their course is likely to cover various aspects of digital marketing, such as search engine optimization (SEO), social media marketing, pay-per-click (PPC) advertising, content marketing, and more.

Freebies Offered

  • The CodingClave Academy provides login information for tools needed while lectures and assignments to students as and when required.

 

CodingClave Academy Course Syllabus

Module 1: Overview Of Digital Marketing Module 21: Search Engine Marketing
Module 2: Creating A Blog Module 22: Internet Display Advertising
Module 3: Creation Of A Business Website Module 23: Video Advertising
Module 4: E-Commerce Development Module 24: Calendar For Social Media
Module 5: Graphical Design Module 25: Discovery Ads
Module 6: Video Production Module 26: Content Marketing
Module 7: Basics Of Search Engines Module 27: Email Marketing
Module 8: SEO Introduction Module 28: SMS Marketing
Module 9: SEO On-page Module 29: Marketing For WhatsApp
Module 10: Off-Page SEO Module 30: Search Console By Google
Module 11: Technical SEO Module 31: Google Analytics
Module 12: Local SEO Module 32: Blogging
Module 13: Keyword Analysis Module 33:Adsense By Google
Module 14: Video Optimization Module 34: Affiliate Promotion
Module 15: Auditing SEO Module 35: Freelancing
Module 16: Social Media Marketing Module 36: Resume Building
Module 17: The Social Network Automation Module 37: Interview Preparation
Module 18: Lead & Traffic Generation Module 38: Mock Test
Module 19: Marketing On Facebook And Instagram Module 39: Client Pitch
Module 20: Re-Marketing Module 40: Managing Online Reputation

17+ Certifications after completing the course:

  • 1 Codingclave Certificate, ISO Certified
  • 15 Google Certificates (Online Exam)
  • 1 Hubspot Certificate (Online Exam)

CodingClave Academy Trainer’s Expertise

CodingClave has received a rating of 2.5 Stars in the Trainer’s Expertise category primarily due to the limited number of trainers compared to other Digital Marketing Institutes in Lucknow.

While the existing trainers may possess valuable knowledge, the smaller team size could potentially impact the breadth and depth of expertise available to students.

  • Trainers’ average years of Experience: 3 to 8 years
  • Each trainer imparts knowledge on various subjects according to their unique expertise and background.
  • Trainers actively have practical experience in their respective industries.
Name Years of Experience Expertise
Mr. Shashank Srivasta 8+ Digital Marketing
Mr. Nikhil Singh 2+ Search Engine Marketing

CodingClave Academy Practical Assignments

Assignments are provided to students after every module is taught. Students get to work on live projects conducted by Coding Clave Academy.

Students from the Online batch need to courier their completed assignments to Coding Clave Academy, Lucknow.

List of Digital Marketing Tools Covered in the Training

Gain the ability to simplify complex concepts or assess your competitors’ strategies by becoming proficient in over 50 digital marketing tools, both free and paid.

Google Adwords Google Analytics
Ahrefs Yoast SEO
Sender Mailgun
WordPress Seo Quake
Appypie YouTube Studio
Seoptimer WooRank
Semrush Facebook and LinkedIn Ads
Canva GT Metrix

Career & Placement Services by CodingClave Academy

Codingclave has been rated 3 Stars in the Career Assistance category, primarily because the average package offered to students after training falls below the industry standard. This discrepancy may raise concerns among prospective learners about the institute’s ability to secure lucrative job opportunities and meet market demands.

100% Placement assistance provided

Interview sessions are taken

Job offered in Lucknow

3 Months Internship provided in Coding Clave Marketing Agency

Placement Offerings

Job recommendation Letter

Mock Interviews

Job Interviews in Lucknow

Average Package: About 1.2lakhs p.a

Criteria for Internship and Placement Assistance

They offer internship opportunities through two methods at Codingclave Academy. Firstly, you can engage in real-world projects while you learn, gaining practical experience alongside your coursework. Alternatively, you have the option to intern within your own business. In either case, upon completion of the internship, Codingclave Academy will provide you with an Internship Certificate, acknowledging your valuable experience.

Moreover, after you complete the course, they will extend an internship offer to you at one of their partner companies, providing you with an opportunity to further enhance your skills and gain industry exposure.

An Internship at one of their Placement Companies after the student completes the course.

CodingClave Academy Teaching Methodology

Codingclave has received a rating of 3 Stars in the Teaching Methodology category primarily due to the absence of capstone projects or case study assignments. These practical and immersive learning experiences are valuable for students as they provide real-world application of concepts and foster critical thinking and problem-solving skills.

  • Students are taught practically on ongoing projects of Coding Clave Marketing Agency.
  • Hands-on training is provided to each student to get holistic knowledge of Digital marketing domains
  • Every submitted assignment is assessed by the trainers.
  • Number of Trainers who take sessions in one batch: 3 to 4
  • Number of Students in one batch: Around 6 to 7 students
  • Timings for online batches are arranged as per the student’s requirement or availability of batch
  • Timings for offline batch
Batch Timings Duration
Mon-Fri 10.00 AM To 12.00 AM 3 Months
Mon-Fri 12.00 AM To 2.00 PM 3 Months
Mon-Fri 3.00 PM To 5.00 PM 3 Months

Whether they teach online or in class 

  • In each module, the topics are covered during live sessions, available for both online and offline batches. Practical aspects are also demonstrated during these sessions. Students are given both practical and theoretical assignments to ensure long-term retention of the knowledge.

Tools used for teaching

  • Online Study Materials are provided In The Form Of A PDF, PPT, Or Doc.
  • Online lectures are conducted on Zoom or Google Meet

If you have any doubts or questions, you can reach out to the institute for assistance. The institute is available for support from 10 a.m. to 7 p.m. and is always ready and willing to help students with their queries.

If you happen to miss any of their classes, you have the option to attend one of their rolling batches. These sessions are designed to cover any topics or material that you may have missed in your unattended class. The tutors are always available to address your questions personally and offer further support on the subject matter.

Scope of Digital Marketing Career in Lucknow

The scope of a digital marketing career in Lucknow is promising and rapidly expanding. With the city’s increasing digital transformation, opportunities in this field are abundant.

Several factors contribute to its growth:

Lucrative Demand: Lucknow’s thriving business sector fuels a strong need for digital marketers, promising a wealth of career openings.
Wide Specialization: The digital landscape offers diverse niches like SEO, social media, content creation, and analytics, enabling professionals to refine their expertise.
Online Business Surge: The city’s increasing online business ventures create an ideal platform for innovative digital campaigns, fostering a dynamic work environment.
Personal and Professional Growth: Joining the digital marketing sector in Lucknow not only offers professional success but also provides opportunities for personal development.
Endless Innovation: With the city’s evolving market, digital marketers can constantly explore innovative strategies, ensuring a rewarding journey for those aiming to establish a career in the field.

Overall, pursuing a digital marketing career in Lucknow can lead to a dynamic and rewarding professional journey.

Frequently Asked Questions (FAQs)

Which is the best digital marketing course in Lucknow?

According to our rankings, Digital Vidya is the best digital marketing course in Lucknow. They are really good at providing online training with instructors, and their course includes important certifications from top companies like Google, Facebook, and LinkedIn. If you join their course and finish it on time, you can also get a chance to do internships. Plus, Digital Vidya will help you find a job to make sure you succeed in your career.

What is Digital Marketing course fees in Lucknow?

The price of a digital marketing course can be different, ranging from Rs. 10,000 to Rs. 5,00,000. It depends on the course level and the institute you choose. One of the best courses provided by Digital Vidya is priced at Rs. 49,990.

What are the Job Opportunities in Digital Marketing in Lucknow?

Lucknow has many job options in digital marketing, such as digital marketing specialist, SEO analyst, social media manager, content strategist, and digital advertising executive.

What are the minimum qualifications for a digital marketing course?

Most digital marketing courses usually require you to have completed graduation from a government-recognized institution or university to enroll. However, there are also some specialized courses available for professionals and interns.

Factors we considered in our research

  1. Reputation (Out of 5): This factor reflects the institute's reputation in the industry and among previous students.
    • Students enrolled
    • Students Feedback
    • Industry Recognition
  2. Trainers’ Expertise (Out of 5): This factor assesses the expertise and experience of the faculty members in the field of Digital Marketing.
    • Years of Experience with Trainers
  3. Syllabus (Out of 5): This factor evaluates the comprehensiveness and relevance of the course syllabus.
    • Coverage
    • Depth
    • Third-party certification support.
  4. Practical Work (Out of 5): This factor emphasizes the availability and quality of practical assignments that allow students to apply their knowledge and skills.
    • Assignments Duration
    • Assignments Support
    • Tools covered
  5. Career Assistance (Out of 5): This factor focuses on the institute's efforts in providing career guidance, job placement assistance, and networking opportunities for students.
    • Job Opportunities
    • Students Placed so far
    • Average Salary
    • Any Guarantee Offered
  6. Teaching Methodology (Out of 5): This factor assesses how well the institute's approach aligns with your preferred learning style and the effectiveness of their instructional methods in enhancing your understanding and skills in Digital Marketing
    • Number of Trainers involved in delivering one Batch
    • Support Provided for Assignments
    • Assessments and Feedback
    • Tools demonstration
    • Involvement in real-life Business Problems
In-Demand Courses

4-7 months Instructor Led Live Online Training
Starts July 20, 21, 22, 23, 2024
  • Covers all Digital Marketing Techniques

4 months Online
New Batch Dates are not Open
  • Digital Media Mastery (with Paid Media Expertise)

Discuss With A Career Advisor

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