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Digital Marketing & Data Analytics Blog

Digital Marketing & Data Analytics Case Studies, WhyTos, HowTos, Interviews, News, Events, Jobs and more...

Programmatic Advertising Explained in 5 Steps

Programmatic advertising has emerged as a new factor in online advertising and has changed the face of advertising by a huge extent. In today’s time when you plan to set up a new business then the major thing that keeps striking your mind is that management of marketing and advertising. These two factors can decide […]

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Beginner’s Guide to Facebook Business Manager

If you are into online marketing, you must have heard of Facebook Business Manager. As the name suggests itself, Facebook Business Manager arranges the essentials that you require for managing your Facebook accounts in an adept fashion. It puts everything related to your need at one place. In this Facebook Business Manager tutorial, we will […]

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3 Factors Essential for Long Term Success in Content Marketing

Content is not just a collection of blog posts, tweets and landing pages. There’s much more to content marketing than spraying the web with your branded & salesy messaging. Providing useful, high-quality information to your audience at the right time is not at all easy or simple. It requires organizational buy-in right from the top. In […]

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Interview with Supriya Goswami, Head of North America Marketing, InMobi

Supriya has 15 years of experience across marketing, consulting and human resources, and has worked across the globe in North America, Asia Pacific, India and the Middle East. At InMobi, Supriya leads the North America field marketing team and is also the global product marketing leader for the InMobi Exchange. A key part of her […]

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Content Showdown: SEMrush Challenges Indian Marketers with Big Blogging Contest

Online visibility tool suite SEMrush has a huge presence in India with a formidable community of marketers, using it for a variety of digital marketing-related tasks, such as creating templates for their content, getting a breakdown of their web traffic stats, identifying keywords that can work for them, or looking at their competitors’ ad copies. […]

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Data Science Career: Data Analyst vs Data Scientist

Data Analyst vs. Data Scientist, which one is better, is one of hottest topics of discussion among tech bloggers today. Both are growing in importance and offer remarkable opportunities for the millennials. “Consumer data will be the biggest differentiator in the next two to three years. Whoever unlocks the reams of data and uses it […]

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Display Takes The Lead on Digital Marketing Growth: Webinar Recording

While advertising, visual appeal is one of the core factors that help in attracting the audience. For this reason, Display Advertising has become a popular digital marketing practice. Display Ads offers multiple benefits to the business like creating brand awareness, increasing visibility and effective targeting. With its emerging popularity, more and more advertisers are making […]

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Press Release Template: Components, Types & Examples

If you are looking to promote your business online, you must be knowing the essence of connecting to your audience. In this digital era, spreading news/information is quite easy and quick. Businesses nowadays do it conveniently by using befitting press release template. Nowadays, for spreading your business news, the simplest yet very impactful thing that you […]

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Top 12 Questions Answers About Anova in Excel

Anova in Excel or Analysis of Variance is a useful statistical function that lets you test different data sets to figure out the extent of difference among them. Suppose, a businessman has introduced a new e-commerce feature on his site that would purportedly increase the sale volume. With Anova in Excel, you can compare the […]

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Top 9 Facebook Interview Questions

Have you ever wondered what Facebook interview questions may look like? What are the possible Facebook marketing questions? And if there are such questions then what could be the best possible answers for them? In this article, we will find out the answer to these questions and will learn about the Facebook interview questions in […]

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