Overview With an upsurge of social media, connected devices and disruptive technology, the marketer today is talking to an ever-evolving digital-social-mobile consumer. Digital is the medium that this 'on-the-move' generation prefers to use, not just to stay in touch...
Background The presence of 3100 start-ups makes India the third largest base in the world and with 800 start-ups being set-up annually, no wonder NASSCOM chose social media to promote its event NASSCOM Product Conclave. National Association of software and services...
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