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Go through this 2 mins video before completing this step
For [Define your Target Audience], the [your name] is the [insert Point of Differentiation] because [insert Reason to Believe].
For [Anyone Looking for Sales Professional], [John Grasim] is a [highly experienced Sales Professional] because he has [10 yrs experience of Digital Sales & have always outperformed his sales targets]
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Invite your Friend(s) and Colleagues
Have any Question?
Where are you currently?
|1.||Write your Positioning Statement|
|2.||Add relevant Profile Pic|
|4.||Update your Summary|
|5.||Add Associated Institutions & Organizations|
|6.||Showcase your education by adding Education Institutions, Certifications & Courses|
|7.||Showcase Your achievements using Publications, Patents, Projects, Honors & Awards|
|8.||Ask for Recommendations|
|9.||Add Relevant Skills & Interests|
|10.||Build Connections from existing email Accounts & Alumni|
|11.||Join LinkedIn Groups To Build Influential Connections|
|12.||Rearrange your Profile based on your strengths|
|13.||Create a simplified URL for your Linkedin Profile|
|14.||Ensure that all your Public profile is displaying all the information about you|
*Source (Modified for Personal Positioning) – “How to Write Market Positioning Statements” – by Doug Stayman, Associate Dean for MBA Programs, Associate Professor of Marketing, Cornell University Johnson Graduate School of Management – http://blog.ecornell.com/how-to-write-market-positioning-statements/