Go Mobile or Go Web?

‘Volatility’, ‘Uncertainty’, ‘Complexity’, and ‘Ambiguity’ posed by current market scenario and wondering how to address these issues? Let’s start by redefining the templates that we have been working with till now. Let’s become the disruptor’s of the market, let’s innovate our way to success.

To answer the questions posed above, first you need to understand the variables which create the complexity. Understand the market cycles to address the volatility, understand the cause and effect relationship to find ‘Unknown Unknowns”. Collect and analyze information to interpret the customer behaviour and move towards certainty.