How to Generate Profits from Google Display Ads?

factors. Some of them being digitization, growing internet penetration rates, and a better-informed consumer market. In 2016, with over 48% growth in Digital Ad Spend, it has become the fastest among all other Ad Spend in India.

The modern-day advertisers are successfully evolving their strategies to suit the changing needs of the market and the consumer. Consumer behavior is also getting more and more nuanced, pushing advertisers and ad platforms to increase the sophistication of their tools and marketing plans.

In the session, we will cover some of these changes that are moving the industry and talk about how you can make the most of the current opportunities and how Google can help!