Turning Analytics Into Action To Win Over Competition

Come and hear from Adobe experts as they reveal analytics principles, strategies, and techniques for optimizing the performance of your digital marketing campaigns by making online, social, mobile, and customer analytics data actionable. Web and business analysts, Product owners will learn how digital analytics can effectively identify the most profitable strategies to serve customers, engage audiences with compelling content and determine the critical inputs to achieve digital marketing success. Adobe’s top technologists will demonstrate innovative approaches to measurement, and ways of converting normal analytics data into actionable insights.