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Posts Tagged "Groupon"

Interview with Sachin Kapur, Co-founder & CMO, Nearbuy

     -     Nov 15th, 2016   -     Digital Marketing, Industry Insights - Marketing   -     0 Comments   -    , ,

Sachin Kapur has spent the last 12 years in building digital brands across India and South East Asia. He started with Info Edge India Ltd., where he was fortunate to work on leading brands like Naukri, Jeevansathi and From there, Sachin went on to work on newer categories like Domain Registration where he was part […]

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Groupon Leveraged Affiliate Marketing & Raised $135Mn From Digital Sky Technologies

     -     Sep 23rd, 2015   -     Affiliate Marketing, Case Studies   -     0 Comments   -    , ,

Groupon’s Business Objective The main objective of Groupon is to encourage group buying. Each offer only comes into effect when a minimum amount of offers have been sold. Strategy Adopted By Groupon Groupon is a global e-commerce marketplace connecting millions of subscribers with local merchants by offering activities, travel, goods and services in more than 45 […]

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