Nowadays, marketing is driven majorly by data. Several marketing experts across the globe recommend the use of data in making appropriate marketing decisions. The use of AI marketing tools is gaining popularity too.
With the emergence of intelligent marketing tools and generative AI such as ChatGPT, Bard, and Lemlist, artificial intelligence (AI) is assuming a larger role in marketing. This shift opens abundant opportunities for marketing teams to further excel in their expertise. For marketers, this advantage is essential.
AI marketing merges AI technologies with customer and brand experience data, delivering incredibly precise insights into customer journeys and market trends.
As a blogger, e-commerce entrepreneur, or affiliate marketer, integrating AI-powered marketing tools into your business strategy should be a priority. Leveraging these tools enables you to craft and execute a more efficient marketing strategy, accelerating your path toward achieving your goals.
Let us take a closer look at the 25 of the best AI Marketing Tools to use and grow your business.
Top AI Marketing Tools List
Generative AI Marketing Tools
1. Chat GPT
ChatGPT works as an AI chatbot using natural language skills to talk like humans. It can answer questions and write lots of things, like articles, social media posts, essays, code, and emails.
It’s a type of generative AI, a tool where users give prompts and get human-like text, images, or videos made by AI.
ChatGPT’s strength lies in its training on a huge conversation dataset, enabling it to finish text, create responses, and tackle questions similar to a real person.
This ability makes ChatGPT a robust tool for fueling various conversational experiences, ranging from basic chatbots to more advanced virtual assistants.
- ChatGPT assists in creating engaging, SEO-friendly content across multiple platforms, catering to diverse audiences and improving brand visibility.
- ChatGPT enables personalized interactions with customers through chatbots or tailored responses, enhancing user experience and fostering brand loyalty.
- Analyzing trends from user interactions helps in understanding audience preferences, enabling data-driven decision-making for marketing strategies.
- Streamlining content creation and automating responses saves time and resources, allowing marketers to focus on strategy and creativity.
- By generating relevant, high-quality content, ChatGPT improves SEO rankings, drives organic traffic, and increases user engagement, boosting digital marketing efforts.
Google’s experimental, conversational AI chat service, Bard, functions similarly to ChatGPT, except it pulls its information from the web.
Bard, like most AI chatbots, codes, answers math problems, and aids in writing.
Its design aims to assist businesses in multiple marketing aspects, offering them a competitive edge in the digital landscape.
- Bard aids in crafting diverse, engaging content across blog posts, social media, and websites, saving time and effort while resonating with your audience.
- Bard tailors marketing messages by analyzing customer data, enhancing conversion rates, and fostering stronger customer relationships.
- Bard analyzes diverse data sources to unveil customer behavior trends, optimizing marketing campaigns and product development.
- Bard streamlines marketing tasks like social media scheduling and email newsletters, freeing time for other crucial activities.
- Bard fosters innovative marketing ideas, assisting in brainstorming, campaign development, and audience engagement strategies.
In February 2023, Microsoft introduced the new AI-driven Bing, alongside an updated version of the Microsoft Edge browser.
This new Bing utilizes GPT-4, the latest iteration of OpenAI’s Generative Pre-trained Transformer (GPT) large language model, succeeding GPT-3.5 employed by ChatGPT.
Microsoft’s Bing AI chatbot, integrated into the Bing search engine, employs the same technology as ChatGPT to enhance search results and perform various tasks.
Operating on GPT technology, this AI-powered chatbot aims to mimic natural human conversation, delivering responses in a more detailed and conversational manner rather than offering mere links and descriptions commonly seen in other search engines.
- Deploying Microsoft Bing AI Chatbots offers 24/7 access to information, support, and inquiries, enhancing satisfaction and promptly addressing customer queries.
- The chatbot’s language processing fosters seamless, context-aware conversations, eliminating barriers and creating a human-like interaction for users.
- Automating routine inquiries optimizes support processes, reducing response times and allowing human agents to focus on strategic tasks, enhancing efficiency and satisfaction.
- Integrating the chatbot reduces the need for extensive support teams, offering cost savings, and scalability to handle increased interactions without proportional cost increases.
- Gathering data on interactions provides valuable insights into customer behavior, preferences, and pain points, enabling informed decisions and strategic planning.
- Integration into marketing efforts allows chatbots to engage users, qualify leads, and guide potential customers through the sales funnel, enhancing lead generation efficiency.
- Instant responses, personalized recommendations, and conversational interfaces foster an interactive user experience, encouraging loyalty and repeat business.
4. Perplexity AI
Perplexity AI, an AI-driven search engine and chatbot, employs cutting-edge technologies like natural language processing (NLP) and machine learning to furnish precise, thorough responses to user inquiries.
The platform’s real-time web search provides current information on diverse subjects, powered by large language models, particularly OpenAI’s GPT technology. This capability enables it to comprehend and produce text resembling human language.
Functioning as an answer engine, Perplexity AI aims to enhance information discovery and sharing methods.
It refines messaging by gauging content clarity using perplexity, ensuring improved comprehension and fostering increased engagement.
- Perplexity AI aids content creation by analyzing text data, providing relevant information, inspiring ideas, and practical recommendations using natural language processing and machine learning.
- Leveraging large language models, Perplexity AI delivers precise and insightful responses across a wide array of queries, drawing from extensive text and code datasets.
- The Perplexity AI mobile app offers voice search, multilingual support, and the ability to save and share questions and answers, accessible for free on iOS and Android devices.
- The Perplexity AI Chrome extension instantly summarizes web pages and enables users to ask questions directly from the toolbar, enhancing browsing experiences and satisfying curiosity.
Content-Based AI Marketing Tools
Formerly known as Conversion.ai, Jasper stands as an advanced AI marketing tool. Its primary goal is to craft top-notch ad copy, emails, landing pages, articles, or social media posts. This clever tool employs OpenAI’s GPT3 model to write text that sounds like it came from a person.
Jasper comes packed with ready-to-use templates like AIDA, Feature to Benefit, PAS, and Before-After-Bridge Framework. Just toss in your brand name or product, and it’ll generate the copy you need.
What’s more? For e-commerce stores, Jasper works wonders in creating product descriptions. Whether it’s Amazon product bullet points, descriptions, titles, or meta descriptions, this powerful AI can whip them up in a snap with just a click.
- Jasper.ai excels in generating high-quality ad copy, emails, articles, landing pages, and social media content using the GPT-3 model, ensuring human-like text.
- Offering various frameworks like AIDA, Feature to Benefit, PAS, and Before-After-Bridge, Jasper simplifies content creation with versatile templates.
- Simply input your brand name or product, and Jasper.ai crafts tailored, brand-specific content, saving time and effort.
- Jasper proves invaluable for e-commerce, effortlessly producing Amazon product descriptions, bullet points, titles, and meta descriptions at the click of a button.
- With its rapid generation capabilities, Jasper.ai swiftly delivers content across multiple formats, catering to various marketing needs efficiently.
Copy AI is a writing tool powered by artificial intelligence and machine learning. It creates different content types like blog headlines, emails, social media posts, and web content. It uses OpenAI’s GPT-3 model to assist in writing.
With tools and writing frameworks, it supports over 25 languages and is perfect for beginners exploring AI writing.
Produce engaging content, from ads to product descriptions, that connects with your audience, saves time, and boosts conversion rates.
- Copy.ai swiftly crafts diverse content types, from blog headlines to social media posts, utilizing machine learning and GPT-3 technology.
- Equipped with various frameworks and writing aids, it jumpstarts the writing process for users, supporting over 25 languages.
- Ideal for newcomers exploring generative AI, Copy.ai provides an accessible platform to dive into AI-driven writing.
- It generates compelling ad copies and product descriptions, resonating effectively with target audiences, saving time, and enhancing conversion rates.
- With proficiency across multiple languages, Copy.ai ensures content creation tailored to diverse global audiences.
Alicent teams up with ChatGPT, offering marketers a conversational AI tool for better customer support and engagement. It boosts satisfaction by providing personalized and efficient interactions and nurturing customer relationships.
It transforms content creation for creators, marketers, bloggers, and businesses. By merging GPT-3.5 with ChatGPT, Alicent offers an exceptional content generation experience.
- Alicent leverages ChatGPT to tap into the powerful capabilities of GPT-3.5, assisting users in crafting top-notch AI-backed content.
- With a simple click, Alicent becomes available on any webpage, simplifying content creation effortlessly.
- Alicent offers adjustable presets, allowing tailored content creation for specific needs, and maintaining brand consistency.
- Users of Alicent receive top-notch priority support, ensuring smooth operations and timely help.
- From email marketing to blog posts, Alicent caters to a wide range of content creation requirements.
- Alicent streamlines content creation, saving time for users and improving conversion rates effectively.
8. Descript Overdub
Descript Overdub utilizes AI to create natural-sounding voiceovers for marketing videos and podcasts. It empowers marketers to produce professional and engaging audio content, elevating production quality significantly.
With Descript’s Overdub, you have the exclusive ability to train the software to replicate your voice. This feature enables you to add speech audio without re-recording, or in some cases, without recording anything at all.
- Descript Overdub employs AI to craft natural-sounding voiceovers, enhancing the quality of marketing videos and podcasts.
- Users can train the software to replicate their unique voice, allowing for voice addition without re-recording.
- Enables the delivery of professional-grade, engaging audio content, elevating production quality effortlessly.
- Facilitates seamless audio editing by offering tools to refine and adjust voiceovers within the Descript platform.
- Streamlines the production process by generating voice audio without the need for extensive re-recording, saving considerable time and effort.
Taplio stands out as the top AI tool for LinkedIn, boosting lead generation, content quality, and task automation. It transforms LinkedIn into a powerful lead generator.
Marketers benefit from Taplio by automating and improving content sharing on social media. It saves time by scheduling posts, analyzing performance, and enhancing audience engagement.
- Taplio excels in boosting leads and prospects on LinkedIn, acting as a potent tool for generating business opportunities.
- It aids in crafting better content and automating time-consuming tasks, elevating content quality effortlessly.
- Taplio simplifies content distribution across social platforms, saving time with post-scheduling and enhancing reach and engagement.
- Users can analyze post-performance, enabling targeted improvements to reach and engage with specific audience segments.
- Taplio transforms LinkedIn into a powerhouse for lead generation, maximizing opportunities efficiently.
Cold Emails AI Marketing Tools
Lemlist serves as email automation and cold outreach software enabling users to send cold emails to specific audiences. Typically employed by SaaS companies and small businesses, it simplifies lead generation tasks.
Marketers benefit from Lemlist’s cold email automation, facilitating personalized and focused outreach. It streamlines cold email campaigns, tracks engagement, and boosts response rates, leading to increased conversions.
- Lemlist enables mail merge for customizing cold emails, incorporating recipient data like first name, company, and address, and even allowing personalized images in templates for enhanced engagement.
- Lemlist automates follow-ups, tailors email sequences, maintains contextual threads for recipients, and triggers actions based on customer responses, with A/B testing for optimized campaigns.
- Simplifying the use of custom tracking domains, Lemlist enhances email deliverability by avoiding spam filters, ensuring improved bulk email delivery.
- Lemlist seamlessly integrates with CRMs like Salesforce, growth hacking tools like Phantombuster, and various marketing apps via Zapier, streamlining prospect data management and facilitating data transfer between platforms.
If you need a tool specifically for cold emails, Lyne.ai is a top choice. Unlike other AI tools that cover various features broadly, Lyne.ai stands out by specializing solely in cold email automation. While personalization might seem repetitive to you, it feels unique to each recipient, making a difference between a response and being ignored.
Lyne.ai uses AI to enhance cold email subject lines and content, boosting open rates and engagement. Create compelling, personalized messages that grab attention and prompt recipients to act.
- Lyne.ai focuses solely on optimizing and automating cold email processes, ensuring personalized and effective outreach.
- Offers personalized content that feels unique to each recipient, potentially increasing response rates and engagement.
- Leverages AI to optimize subject lines, improving email open rates and catching recipients’ attention.
- Helps craft compelling messages that prompt recipients to take desired actions, boosting overall campaign effectiveness.
- Specialization in cold email automation ensures a dedicated focus on improving outreach efficiency and engagement metrics.
Smartwriter.ai automates your email outreach, generating personalized emails with intriguing subject lines to engage customers. It offers backlink generation, creates Shopify product titles and descriptions, and conducts personalized cold email outreach.
Moreover, it integrates seamlessly with other third-party tools and platforms, enhancing the efficiency of your cold email outreach.
- Smartwriter.ai automates personalized email creation, including intriguing subject lines, streamlining the outreach process.
- Offers backlink generation, Shopify product title and description creation, and personalized cold email outreach, catering to various marketing needs.
- Ensures emails feel tailored to recipients, enhancing engagement and potentially boosting response rates.
- Easily integrates with third-party tools and platforms, improving the efficiency and effectiveness of cold email outreach strategies.
- Streamlines the outreach process by automating tasks, saving time and effort while maintaining a focus on personalized engagement.
Apollo.io serves as a platform for prioritizing data in business engagements. It adds intelligence to workflows, aiding in executing, analyzing, and refining growth strategies.
Users leverage the platform to automate emails and establish a measurable sequence of interactions, engaging prospects and customers seamlessly. With Apollo.io, users can make calls, record, transcribe, categorize, and log into the system swiftly with a single click.
- Apollo.io prioritizes data for businesses, enhancing workflows and aiding in executing and refining growth strategies.
- Enables users to automate emails and establish measurable interactions, seamlessly connecting with prospects and customers.
- Facilitates one-click dialing, call recording, transcription, categorization, and logging within the platform, simplifying call management.
- Adds intelligence to workflows, assisting in analyzing and improving growth strategies based on data insights.
- Integrates smoothly into workflows, enhancing efficiency and effectiveness while executing growth strategies.
Userbot, created by humans for humans, is an AI-based chatbot builder.
It’s a comprehensive platform allowing the creation, deployment, and analysis of chatbots across various channels like websites, Facebook Messenger, WhatsApp, and Telegram.
Featuring a user-friendly interface, you can craft your chatbot effortlessly, guiding users to explore your products and services right from the welcome flow with just a few clicks.
Yet, the most outstanding aspect of Userbot is its Artificial Intelligence engine. It understands natural language and responds to users beyond preset paths, facilitating meaningful conversations, data collection, and profit enhancement!
- Userbot.ai offers an AI-based chatbot builder designed for seamless human interaction.
- Allows chatbot deployment across diverse platforms like websites, Facebook Messenger, WhatsApp, and Telegram.
- With an intuitive interface, it simplifies chatbot creation, guiding users to explore products and services effortlessly.
- Its AI engine understands natural language, enabling chatbots to engage in meaningful conversations beyond preset paths.
- Facilitates meaningful interactions, data collection, and profit enhancement through AI-driven conversations.
Chatmasters AI serves as an AI-powered assistant created for diverse businesses and personal use, aiding entrepreneurs and customers in swiftly and efficiently resolving issues.
Enhance user experience and boost chatbot performance by utilizing Chatmasters.io’s training and management platform. This leads to improved customer engagement and better business outcomes.
- Chatmasters.io offers an AI-powered assistant catering to various businesses and personal needs for quick issue resolution.
- Its training and management platform enhances chatbot performance, ensuring more effective customer engagement.
- Improves user experience by optimizing chatbot functionality, leading to smoother interactions.
- Helps in achieving better business outcomes through improved customer engagement and efficient issue resolution.
- Suitable for entrepreneurs and diverse businesses, providing efficient solutions for various needs.
Social Media AI Marketing Tools
16. Meet Edgar
MeetEdgar stands out as a top social media management tool for small businesses and entrepreneurs. It excels in scheduling and organizing content for automated publishing.
Using our automation, social media updates are generated and posted even when you’re at the end of your content queue.
Simplify social media management with MeetEdgar’s automation tool. Marketers can schedule and reuse content across various platforms, enhancing brand visibility and engagement effortlessly.
- MeetEdgar streamlines content scheduling and organization for automated publishing, ensuring a consistent posting schedule.
- Automatically generates and posts social media updates, even when content queues are exhausted, ensuring consistent activity.
- Enables marketers to schedule and repurpose content across multiple platforms, enhancing brand visibility.
- Provides a user-friendly interface and automation tools, simplifying content management for marketers.
- Facilitates consistent posting and repurposing of content, fostering increased engagement and visibility for brands.
Influencity allows you to easily find, control, and team up with influencers. The platform has a database with lots of influencers, like bloggers, celebrities, and social media stars.
Using advanced AI, Influencity finds the ideal fit for your brand or product using its auto-matching system. This system picks the best influencers based on their followers, engagement, and other criteria that suit your requirements.
- Influencity simplifies the process of finding and collaborating with influencers, offering an easy-to-use platform.
- Contains a vast array of influencers, including bloggers, celebrities, and social media stars, providing ample choices for collaborations.
- Utilizes advanced AI algorithms to match brands with ideal influencers based on audience size, engagement rates, and specific brand criteria.
- Offers an automated matching system that selects the most suitable influencers, ensuring alignment with brand needs.
- Allows brands to select influencers based on various criteria like audience size, engagement, and specific brand requirements, ensuring an ideal match for collaborations.
Brand24 primarily functions as a media monitoring tool, offering various features including sentiment analysis. It provides web and social media monitoring across major platforms like social networks, blogs, forums, web, news sites, podcasts, and newsletters.
Brand24 enables marketers to track social media mentions and sentiment, allowing them to monitor brand reputation, gather insights, and interact with customers. This helps enhance brand perception and customer satisfaction. The sentiment analysis algorithm assesses all gathered mentions and social media posts.
- Brand24 offers comprehensive monitoring of social media platforms, blogs, forums, news sites, and more for mentions and discussions related to the brand.
- Provides sentiment analysis for all gathered mentions, aiding in understanding the tone and sentiment surrounding the brand.
- Allows marketers to track brand reputation online, identifying trends and insights for proactive engagement.
- Provides valuable insights enabling marketers to engage with customers effectively, improving brand perception.
- Helps in improving brand perception by actively monitoring and engaging with mentions, ultimately boosting customer satisfaction.
The Hemingway Readability App assists writers in improving their writing clarity and understanding of readability.
Named after the renowned writer Ernest Hemingway, known for his straightforward style, it examines text, highlighting complex sentences, confusing words, areas that might be hard to understand, and grammar errors. Initially a web platform, it’s now also accessible as desktop software since version 3.0.
- Hemingway.ai improves writing clarity by highlighting complex sentences and confusing word choices, aiding in readability.
- Highlights areas of concern, indicating potential comprehension difficulties and grammar errors within the text.
- Named after Ernest Hemingway, renowned for his direct writing style, offering insights into concise writing.
- Originally a web-based platform, now accessible as desktop software since version 3.0, providing versatile access for users.
- Assists writers in refining their writing style, aiming for simplicity and clarity, akin to Hemingway’s acclaimed approach.
If you need a quick method to make eye-catching social media posts, consider exploring Predis.ai. It’s an AI-driven tool for social media marketing, creating ready-to-use content in your brand’s style.
Utilize Predis.ai’s AI-powered analytics platform to understand social media performance, audience behaviors, and trends. This helps marketers make data-driven choices and enhance their social media strategies.
- Predis.ai swiftly generates stunning social media posts, simplifying the content creation process.
- Creates ready-to-publish content in alignment with your brand’s language and style, aiding in brand consistency.
- Offers insights into social media performance, audience behaviors, and trends, enabling data-driven decision-making for marketers.
- Facilitates data-driven choices, aiding in refining and improving social media strategies based on insights.
- Assists marketers in making quick yet effective content and strategy decisions, optimizing social media engagement.
SEO AI Marketing Tools
Surfer AI is a great tool for enhancing on-page SEO performance. It suggests related keywords to your target keyword and helps create content optimized for higher rankings on search engines such as Google.
Its user-friendly interface benefits both beginners and experienced SEO enthusiasts, catering to a wide range of users, including experts in the field.
- Surfer AI suggests semantically related keywords to the target keyword, aiding in content optimization for improved SEO performance.
- Helps create content specifically designed to rank well on search engines like Google, enhancing visibility.
- Offers a simple and intuitive interface, accommodating both novice and experienced SEO users for ease of use.
- Suited for beginners and experts alike, ensuring usability for a wide range of users in the SEO field.
- Provides features that cater to diverse SEO needs, supporting various levels of expertise in optimizing content for search engines.
Ink AI is one of the forward-thinking AI marketing tools created to help individuals and businesses in creative projects. It uses advanced technology to offer smart solutions for content creation, creative writing, data analysis, and other tasks.
Users can save time and achieve outstanding results in their projects with Ink AI.
INK’s AI-powered content optimization platform enhances organic traffic, aiding marketers in crafting SEO-friendly content, optimizing meta tags, and monitoring search engine performance. This drives increased website visibility and traffic.
- INK AI offers AI-powered tools for optimizing content, assisting in creating SEO-friendly and high-quality content.
- Helps in optimizing meta tags, ensuring better visibility and rankings on search engines.
- Allows tracking and analysis of search engine performance, aiding in monitoring and improving website visibility.
- Drives higher organic traffic by optimizing content and improving search engine visibility.
- Provides an intuitive and user-friendly interface for effortless content optimization and SEO improvement.
Text-to-Speech AI Marketing Tools
Murf AI’s standout feature is its text-to-speech function, offering 120 AI voices across 20 languages, ensuring a suitable match for your projects.
It provides easy-to-use tools for editing voice style, tone, speed, and other aspects, allowing for natural-sounding voice adjustments, including pauses for a more human-like feel.
Transform written content into realistic-sounding audio, enabling marketers to improve content accessibility and captivate the audience with engaging voiceovers.
- Murf AI offers 120 AI voices in 20 languages, ensuring a wide range of choices for voice selection in projects.
- Provides simple yet effective tools to edit voice style, tone, speed, and other characteristics for personalized audio.
- Allows for the addition of pauses in appropriate places, creating more natural and human-like voiceovers.
- Enables effortless transformation of written content into lifelike audio, enhancing content accessibility.
- Facilitates engaging voiceovers, aiding marketers in captivating audiences and improving content impact.
24. DeepBrian AI
DeepBrain AI’s Video Generator showcases technological advancement, catering to various user requirements. ChatGPT simplifies scripting, generating text that’s akin to human-like conversation, alleviating concerns about content and grammar.
The AI avatars, customizable in appearance and attire, deliver a realistic viewer experience in line with your brand. You can tweak settings to control aesthetics and tone, influencing serious or light-hearted vibes, from voice to color schemes.
Supporting multiple languages expands your audience reach, enabling video and script creation in different languages, and creating a tool well-suited for global needs.
- Simplifies scripting with ChatGPT, creating human-like text, freeing from content and grammar concerns.
- AI avatars adjustable in appearance and clothing offer a lifelike brand-aligned viewer experience.
- Adjustable settings allow control over aesthetics and tone, shaping serious or light-hearted moods in videos.
- Enables video and script creation in multiple languages, expanding audience reach globally.
- Showcases technological advancement in addressing diverse user needs for video content creation.
Sonantic, an AI voice generator, provides a simple interface for users. It’s a favored tool in entertainment, enabling the creation of vibrant voice expressions.
Sonantic allows users to alter their speech tone easily. You can select emotions like happiness, sadness, or anger and adjust their intensity using related controls.
Craft genuine and captivating voiceovers for video ads and audio content, establishing audience connections and boosting brand impact for marketers.
- Sonantic offers a user-friendly platform for easy navigation and use.
- Enables the creation of lively and diverse voice expressions for various entertainment needs.
- Allows users to adjust tones, including emotions like happiness, sadness, or anger, with customizable intensity.
- Facilitates the creation of authentic voiceovers for video ads and audio content, enhancing audience engagement.
- Helps in establishing stronger brand resonance through engaging and genuine voice expressions, benefiting marketers and content creators.
AI algorithms offer numerous advantages like scalability, wider reach, efficiency, cost savings, improved decision-making, powerful analytics, enhanced customer experiences, and more. This signifies that we’re just starting the AI revolution.
Marketers now have access to incredible tools, empowering even small startups to compete globally with established brands.
Several tools mentioned earlier offer free versions. Stay open-minded, try them out, and they might become your go-to for future marketing strategies.
To utilize the tools effectively, you can gain a better understanding of these tools with the help of a digital marketing course.