Attend FREE Webinar on Digital Marketing for Career & Business Growth Register Now

Author Archive

Interview on ‘Marketing in the Financial Sector’ with Deputy Head of Marketing at Franklin Templeton Investments

Pradeep Chopra, CEO at Digital Vidya: Marketing Financial Servies was pretty much limited to direct forms of Marketing in the past. But with the revolution that technology brought in Marketing, things have greatly changed. Mapping Content to Customer Journey and pushing personalised content at every stage of  Customer Journey has become very easy. Yet, this doesn’t […]

Read More →

Interview with Joe Escobedo, Happy Marketer, Director of Content Marketing

Pradeep Chopra, CEO at Digital Vidya: Its widely claimed in the Marketing Industry that “Content is King”, and by default, content creators are by far the sole King makers out there. Promoting a brand through content is an arduous task and if done right, there is no limit to the results that can be achieved. […]

Read More →

Interview with Deepak Mittal, CEO & Co-Founder of TO THE NEW on Digital Transformation

Pradeep Chopra – CEO at Digital Vidya Digital Transformation is everywhere. Taking a look at any process in any given industry, things are changing and digits are being invoked to make the processes more and more efficient. This transformation has permeated the Marketing department too. From responsive websites to public relations via the social media, […]

Read More →

Interview with Fernando Angulo, SEMrush, Corporate Speaker and Evangelist

     -     Mar 19th, 2018   -     Industry Insights - Marketing   -     0 Comments   -    ,

Pradeep Chopra – CEO at Digital Vidya Over the last few years, smart Marketers have started paying more attention to building relationships than Marketing in the face of their prospects. Ads are seen pretty negatively by a large population nowadays. A common man in any major city of the world comes across 3000+ brand messages […]

Read More →

How to Choose the Best Digital Marketing Channel for your Business?

As a small business owner do you often find yourself grappling with these questions? Is digital marketing relevant to my business? Would Facebook be relevant for my products and services or should I start with LinkedIn? Will I be able to reach out to my target audience with the help of Digital Marketing? Most small […]

Read More →

Should I learn everything in Digital Marketing or only SEO, SEM or Social Media Marketing?

You are new to the world of digital marketing and not sure what skills are important to build a successful career in digital marketing. You are an SEO (or SEM or Social Media Marketing…) professional and unsure of your future in digital marketing. You are a business owner looking to grow your business using digital […]

Read More →

CDMM: Industry’s Most Recommended Digital Marketing Certification Course

Are you serious about learning & leveraging digital marketing for your career or business? Looking for the best pathway to realize your digital marketing dreams? Considering Certified Digital Marketing Master (CDMM) program by Digital Vidya? You have landed at the right place! I am sure, by the time you complete reading this post, you would […]

Read More →

Why Instructor-led, online course is your best choice to learn Digital Marketing?

‘Can I learn Digital Marketing online?’ is one of the most commonly asked questions to my Digital Marketing Training team at Digital Vidya. The answer is YES! Why? We’ve been training professionals (including CXOs) in an instructor-led, online format since 2011. Here are the key benefits of ‘instructor-led online delivery medium’, which makes it the […]

Read More →

Ask Digital Vidya – Your Digital Marketing Helpline

Digital Vidya, one of Asia’s leading digital marketing education firms announces the launch of Ask Digital Vidya, an online Digital Marketing Helpline platform. Digital Marketing is one of the most dynamic industries with almost daily changes happening across various digital media platforms such as Facebook, Google, LinkedIn and Mobile App Stores. Moreover, it’s a vast […]

Read More →

Why Should I Do A Digital Marketing course?

As a digital marketing education firm, we’ve been asked this question ‘why learn Digital Marketing’ 100s of times. Besides this, ‘why should I do a digital marketing course?’ is another question that is still being asked by so many individuals.  Depending upon the profile of the person who’s asking this question, there are number of […]

Read More →