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An Exclusive 5-Step Content Writer Job Description Guide

Content writerjob description

Are you looking for the best Content Writer Job Description that can guide you toward hiring the best content writers?

Do you own an online business and looking for a writer who can set your brand tone? Having the most in-depth Content Writer Job Description with you will empower you to make the most informed and fruitful choice.

Most businesses are looking for the best Content Writers job description who can guide them, take their online business to new heights, and who can set their brand tone.

Content Writer Profile and Salary 

Content marketing costs 62% less than traditional marketing programs and generates approximately three times the volume of leads.

Content writing is the pillar of successful Digital Marketing Campaigns.

From connecting with audiences to converting them, content plays the most significant role.

Channelization of SEO, SMM, PPC, Email Marketing, etc., depends on the quality of a site’s content. Good content on a site paves the path to increased traffic and boosted returns.

Therefore, significant opportunities exist for professionals who want to make a career in Content Writing. Businesses always look for an individual with excellent command over the language and who can compose persuasive content that compels readers to take favorable actions.

“Content is the reason search began in the first place.” Leo Odden

The one thing that can be beneficial for both (Content Writing Job Aspirants and Employers) is Content Writing Job Description.

This post consists of an English content writer job description, an SEO job description, and a technical job description.

We are providing here a free 5-Step guide that will empower you both to make the most result-driven choice-

5-Step Content Writer Job Description Guide

Content writer job description
Content writer job description

1. Content Writer Job Description

The content writer creates unique and quality content for the required niche after thorough research within deadlines.

A writer is expected to write engaging content for the company’s promotion. He or she would also be responsible for planning and creating content for print, reviews, product descriptions, and digital media. Producing well-researched, engaging, and audience-oriented content on tight deadlines is part of content writing jobs.

Based upon the requirements of a particular business niche, different job profiles of writers can be-

(i) Digital marketing content writer

(ii) E-commerce content writer

(iii) Creative content writer

(iv) English content writer

(v) SEO content writer

(vi) Senior content writer

(vii) Technical content writer

(viii) Web content writer

(ix) Copywriter

(x) Content Manager

2. Responsibilities of Content Writers

Content writer job description
Responsibilities of a content writer

The next thing that comes in the Content Writing Job Description is the responsibilities that a writer needs to handle-

(i) Developing unique and attractive headlines and body

(ii) Introducing proper facts

(iii) Brainstorming with the team to come up with engaging ideas

(iv) Creation of original content after doing competitor analysis

(v) Developing a good network over social media

(vi) Taking inspiration from other’s innovative contents

(vii) Writing variety contents which are on different niches and of various forms

(viii) Discussing with managers, designers, and the creative team

3. Content Writer Requirements and Qualifications

Now, you need to know what skill set and qualifications a good writer should have. We have enlisted some of the most important things here-

(i) Command over verbal and written skills

(ii) Great hold over the English language

(iii) Innovative with work

(iv) Confident and motivated

(v) Managing different strategies and ideas

(vi) Excellent teamwork

(vii) Management of work with time

(vii) Bachelor’s degree in English, Journalism, Communication, or a related field

(viii) Experience working with reputed agencies or companies

(ix) Adaptability according to requirements

(x) Proficient computer skills with Microsoft Office Suite and Google Docs

(xi) Disciplined

(xii) Should possess detailed knowledge about the company’s work

(xiii) Knowledge of SEO

4. Duties of a Successful Content Writer

Content writer job description
Duties – content writer

As per the Content Write Job Description Guide, a content writer must be able to compose:

(i) Quality and fact-filled content that can convince readers to do favorable actions

(ii) An engaging and highly creative piece that can set the brand tone in a convincing manner

(iii) Use of proper subheadings to make the content interactive and appealing

(iv) The proper use of External and Internal links in the Content Piece

(v) Ensuring SEO compatibility of the content with the proper use of keywords

(vi) Knowledge of Content Management Systems

(vii) For freelance writers, time management is the key

5. Common Content Writer Jobs Profiles

Content writer job description

As discussed in the first step, there are different job profiles based on Content Writer Job Description.

So, let us directly go through them and understand their fundamental idiosyncrasies-

(i) WEB CONTENT WRITER

Content writer job description
Web content writer

When you search on google for any information, the internet is flooded with lots of information. Web content let all those pages rank over there. It is the most effective way to deliver a message; hence it should be short and stick to the point.

Web Content sets the brand tone of any business, so it has to be innovative and engaging. Thus, knowing Web Content Writer Job Descriptions is very important.

Web Content Writer Job Description

The Web Content Writer Job Description can include the following:

(a) Writing high-quality web content with consistency for websites, portals, and online magazines from scratch.

(b) Writing, editing, and proofreading copy for client projects based on research and background information supplied to them.

(c) Tracking each web page and ensuring content is the best fit with the responsive design of that page.

(d) SEO Content Writer Job Description is also comprised in this one.

Profile and Skills of a Content Writer  

Companies look for the following skills while hiring a Web content writer-

(a) A graduate with proficiency in the English language.

(b) Able to assess what the internet demands.

(c) Teamwork spirit.

(d) Unique, engaging, and varied writing styles with good proofreading and research skills.

(e) Write varied contents.

(f) Knowledge of keywords, meta tags, SEO, and basic writing terminologies.

(g) The experience will be preferred.

(ii) WEBSITE COPYWRITER

Content writer job description
Website copywriter

After knowing what comes under the Web Content Writer Job Description, let us now focus on the Web Copywriter Job Description. Writing relevant copy is never easy, as the tone should match the website’s goal. A copywriter is expected to develop creative and eye-catching copy that also fulfills the company’s or brand’s needs.

Website Copywriter Job Description:

Responsibilities of a Copywriter include the following

(a) Develop quality and unique copy for an excellent promotion.

(b) Interact with clients for regular updates.

(c) Develop content for the targeted audience.

Profile and Skills of a Copywriter  

(a) Proficiency in the English language.

(b) Writing and proofreading skills.

(c) Creative and innovative.

(d) Knowledge of digital marketing is preferred.

(e) Able to use a variety of contents.

(f) Excellent thinker, disciplined and punctual.

(iii) CREATIVE WRITER

Content writer job description
Creative writer

 A creative writer profile is to write creative and unique copies that can instantly connect with target audiences. Creativity is essential for cajoling readers, and companies expect their creative writers to be adaptable to a wide range of audiences.

Creative Writer Job Description:

(a) Write creative and quality content to deliver a message effectively.

(b) Inspire yourself with others’ ideas.

Skills of a Creative Writer 

(a) Unique and quality writing skill.

(b) Creative and excellent thinking ability.

(c) Confident and self-motivated.

(iv) GHOST WRITER

Content writer job description
Ghost writer

Ghostwriters can help with writing, irrespective of your requirements. A ghostwriter writes for someone else like if a person wants to draft his ideas but has no writing skills, he can hire a ghostwriter, and he will do the job.

Ghost Content Writer Job Description:

Ghostwriting is the mutual consent of two people; one has an idea, while the other will frame it in words. Ghostwriters are hence expected to work on almost all niches.

Skills of a Ghost Writer

(a) Quality and unique writing skills.

(b) Frame ideas in words.

(c) Excellent in communicating.

(v) COPY EDITOR

Content writer job description
Copy editor

A copy editor is a person who edits a copy and plays varied roles in ensuring flawless content pieces for the organization.

Copy Editor Job Description:

The responsibilities are as follows–

(a) Editing and proofreading various contents.

(b) Stick to the guidelines and prepare to-the-point content.

(c) Able to assess weak links of all material.

Skills of a Copy Editor

(a) Graduation degree in the required field.

(b) Good with research works.

(c) Efficient with the team.

(d) Identify weak spots and correct them.

(vi) PROOFREADER

Content writer job decsription
Proofreading

Almost all writing works are proofread before publishing. Written work is thoroughly analyzed for errors like grammatical, spelling, etc. Hence, the proofreader does a significant job.

Proofreader Job Description:

(a) Proofing and editing text.

(b) Report management.

(c) Correcting the errors and making the content better.

Skills of a ProofReader

(a) Graduation degree in the required field.

(b) Proficiency in English language and grammar.

(c) Excellent with spotting errors.

(d) Understanding or proofreading.

(vii) TRAVEL WRITER

Content writer job description
Travel writer

A travel writer writes reviews and traveling guides about different destinations. Mostly there are freelance travel writers. Writers visit places, then write reviews and guide others. They do proper research and create engaging content with proper guidelines.

Travel Content Writer Job Description:

(a) Writing reviews and guidelines about travel to different destinations.

(b) Research and write about nearby hotels, restaurants, etc.

Skills of a Travel Writer  

(a) Travel writers must be able to write excellent and engaging reviews.

(b) Travel enthusiast.

(c) Experience will be preferred.

(viii) RESEARCH WRITER

Content writer job description
Research writer

A Research Writer researches various information and then drafts them in words. Their written post has to be comprehensive and suit the specific needs of readers. Including facts, stats and data are vital for research writers.

Research Content Writer Job Description:

(a) Research and study information.

(b) Manage the researched information in case studies, documents, and reports.

Skills of a Research Writer 

(a) Excellent writing skills.

(b) An excellent analyzer of information.

(c) Able to research through various resources.

(ix) TRANSLATORS

Content writer job description
Translators

Different people understand and speak different languages hence content should be in multiple languages. A translator does the job of translating contents into different languages and vice-versa. English Content Writer’s Job Description also includes the best jobs for translators.

English Content Writer Job Description:

(a) Understand any material easily.

(b) Translate the text into the desired language.

(c)  Make sure the work is free from errors.

Skills of a Translator:

(a) Knowledge of different languages and grammar.

(b) excellent writing skills.

(x) TECHNICAL WRITER

Content writer job decription
Technical writer

A technical writer understands the working of techs. They have scientific and technical knowledge and can make others understand the technical aspects.

Technical Content Writer Job Description:

(a) Prepare technical reports.

(b) Interact with technical persons.

Skills of a Technical Writer

(a) Excellent technical knowledge in the required field.

(b) Ability to write efficiently and concisely.

(c) Excellent researcher.

Master Content Marketing!

To make a better career in the field of Content Writing, it would be highly useful to master Content Marketing.

According to top Content Writing Job Description Guides, to get the jobs like Content Marketing Manager, Content Marketing Consultant, Inbound Marketing Manager, or Content Marketing Head, you must be a pro in content marketing. This will also help you learn and master how to become a Content Writer.

Hopefully, it would be best if you had insights into a technical content writer job description, SEO job description, and English job description.

Business owners should also learn Content Marketing to gauge the performance of their Online Marketing Campaigns. This will also empower them to finalize the right Content Marketing Strategy for their business.

Joining the Digital Marketing Course will let you learn and master the Content Marketing Module in association with LinkedIn.

Still, have any doubts concerning the Content Writer Job Description and related career scope? Feel free to ask us in the comments.

FAQ’s

1. What does a Content Writer do?

A content writer writes, develops, edits, and publishes content. They write informative and engaging articles to help brands showcase their products.

2. What are the duties and responsibilities of a Content Writer?

Developing unique and attractive headlines and body, Introducing actual facts, and Brainstorming with the team to come up with engaging ideas are some of the critical responsibilities of a content writer.

3. What makes a good Content Writer?

A content writer who can engage with their audience. Who can grasp the underlying emotions of the topic, connect with them, and think like an insider is a good content writer?

4. What is a content writing job example?

Blogs, scriptwriting for videos, emailers, social media posts, whitepapers, etc., are the different types of content writing examples.

5. What are the rules of content writing?

Content Writing rules can vary from profile to profile, but the main ones say that one should know the audience they are targeting.

Avatar of ankit soni
Ankit Soni
Strategic Planning, Analyzing Markets, Identifying Opportunities and Targeted Brand Campaigns are his forte. As a Search Marketing & Advertising Expert, Ankit shares his expertize through Digital Marketing Blogs that not only help professionals dig deep into Search Engines but also guide them learn best practices of Digital Marketing & Search Advertising in a nutshell. He is also involved in Media Planning and Public Relations.

1 thought on “An Exclusive 5-Step Content Writer Job Description Guide”

  1. Avatar of sarv angad singh
    Sarv Angad Singh

    Hi Ankit,

    That was a really informational piece of article I just read about Content Writing. I totally loved it!

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