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Author Archive

Freelance Content Marketing: A Quick Guide on How to be Successful

Freelance Content Marketing is a very lucrative profession to be in, in today’s times. It does not just help you to follow your passion but also enjoy the luxury of a flexible work schedule. As a freelancer, you are on your own and you can learn a lot more from your experience and everyday challenges. […]

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Blog Strategy : 10 Easy Steps to Create a Dominating Web Presence in 2018

A Blog Strategy helps you to define what you wish to achieve with your blogging activity and create a definitive plan for your business blog. Blogging in 2018 is about catching the attention of your target audience and educating them with valuable content. If it works for your prospective customers, it works for search engines as […]

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The Beginner’s Guide to Repurposing Content

Repurposing Content can help you to streamline your Content Marketing process. It is a useful technique to get the most out of the content you are producing for your business.  With Content Repurposing, you can use one content piece in various formats and on different channels. The practice helps you to reach out to a […]

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10 Best Digital Campaigns of 2017 to Inspire You

A Digital Marketing campaign that breaks the clutter and gets the visibility can surely be termed as successful. As a marketer or a business owner, you are always on the lookout for campaign ideas that can work for your business. Most campaigns that are out-of-the-box and strategically implemented tend to do well. Let’s look at some […]

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Benefits of Blogging: 10 Compelling Reasons to Start a Blog Today

Consistency is the foundation of virtue. -Francis Bacon Before coming to the actual Benefits of Blogging, let me tell you a little bit about my personal experience of blogging. I have been blogging for quite a few years(more than 5) and it has been a learning all throughout. I was writing blogs when I was […]

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Content Marketing Plan Simplified in 10 Easy Steps

Well, frankly, I’m not a very big fan of planning – it’s the execution that should always be the priority. But, when you’re marketing a business, you need to understand that a definitive Content Marketing Plan will help you fetch the desired leads and track them consistently. Having said that, you need to ensure that […]

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What is Internet Marketing? Why is it Essential for Every Business?

You must be familiar with the term Internet Marketing but would not know what exactly is its scope and how can it help your business. Let’s first understand what internet marketing really is before coming to more about how it can help your business it getting the desired outcome. What is Internet Marketing? Here is […]

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20 Types of Content Marketing Every Marketer Must Know

Content Marketing does not just include written content. There is a range of interesting Types of Content Marketing that you can explore. If you add variety to your content, you’ll get an opportunity to surprise your audience and catch their attention. You can’t afford to be boring while producing content for your business. Your audience is […]

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10 Benefits of Content Marketing You Can’t Afford to Miss

Before coming to the Benefits of Content Marketing, let’s first understand what content marketing is what and what exactly is its scope. Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action. […]

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Top 10 SEO Trends to Keep an Eye on in 2018

Do you know what happens when you do not update yourself on the latest SEO Trends?  Yes, you find it hard to figure out why your website rankings are not sustaining. To get sustainable site traffic and conversions you’ve got to maintain your site rankings on search engines like Google, Bing, and Yahoo. Google is constantly […]

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