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Author Archive

Top 10 Digital Marketing Agencies in Dubai

The Internet has been the most fundamental change during my lifetime and for hundreds of years. – Rupart Murdoch Ever since the advent of the internet, Digital Marketing has become the essential way to promote any business. It is a well thought out strategy to reach out to your audience through popular online channels such as […]

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Cambridge Analytica Scandal : Everything You Need to know

Internet data security issues have been around for a while now and the Cambridge Analytica Scandal brings to fore the systematic flaws in maintaining user-data privacy by large tech companies. As a user of Facebook, I would certainly be concerned if my personal information is being used by a third party app just because I filled […]

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Top Mind-blowing Content Marketing Tools List

Content Marketing requires you to produce quality as well as the quantity of content consistently over a long period of time. The result is that you are able to build an audience for your business and generate the desired outcomes. There are a variety of Content Marketing Tools that you can use to produce quality […]

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Digital Marketing Basics to Help You Get Ahead

Digital Marketing is the buzzword in today’s times so everyone wants to jump on to the bandwagon but very few have real clue about how to do it. This marketing type has become prevalent since the advent and growth of the internet and more so because everyone’s now perpetually online. Let’s look at some of […]

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An Absolutely Fascinating History of SEO

Introduction Search Engine Optimization helps you to rank higher up in search engine results by providing answers to online searcher queries. Let’s look at a Brief History of SEO and understand how it has evolved over the past 20 years, so we can get a perspective of how to optimize our site and its content […]

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The Ultimate Guide to Advanced Content Marketing

Building a community of fans and followers for your business can be a huge challenge. Advanced Content Marketing Techniques are essential for you to improve your Content Marketing outcomes. Through this quick guide, you will be able to create a strong foundation for your Content Marketing activities. The guide will help you to create valuable […]

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Inbound Marketing Plan: 10 Steps to Create The Right One

An Inbound Marketing Plan creates the foundation for your Inbound Marketing Strategy. It focuses on laying out a plan for all the activities that would help drive audience interest towards your business. It helps you to deliver valuable content to your audience through each of their lifestyle stages and touch points. It provides you with […]

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Role of a Content Marketing Manager Demystified

A Content Marketing Manager plays the captain of the ship for all the Content Marketing activities in a business. The role includes everything from developing a Content Marketing Strategy for a business to getting it executed and tracking the results. As a Content Marketing Manager, you’ve got to have an understanding of the overall Digital Marketing […]

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Freelance Content Marketing: A Quick Guide on How to be Successful

Freelance Content Marketing is a very lucrative profession to be in, in today’s times. It does not just help you to follow your passion but also enjoy the luxury of a flexible work schedule. As a freelancer, you are on your own and you can learn a lot more from your experience and everyday challenges. […]

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Blog Strategy : 10 Easy Steps to Create a Dominating Web Presence in 2018

A Blog Strategy helps you to define what you wish to achieve with your blogging activity and create a definitive plan for your business blog. Blogging in 2018 is about catching the attention of your target audience and educating them with valuable content. If it works for your prospective customers, it works for search engines as […]

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