From 2011 and 2015, the mobile bookings in travel have grown by 1700% (Frederic Gonzalo, 2016)
The infusion of digital marketing has infused with almost every single industry and has changed the way it used to work. The travel industry is one of the domains that has been quick enough to take up the digitization and revamp its strategies accordingly.
With an aim to enlighten entrepreneurs and travel industry about the role of digital marketing today, TiE Delhi has organized a Travel Marketing Summit 2016. Also, Digital Vidya was earlier associated with TiE Delhi and has conducted a lot of training sessions and events. One of them was Digital Marketing for Customer Acquisition.
What is TiE Delhi?
What is TiE Delhi?Founded in 1992, TiE Delhi is a non-profit and global community that welcomes entrepreneurs from all over the world. The aim is to believe in the power of ideas to change the face of entrepreneurship and growing the business via five pillars:
- funding,
- incubating,
- education,
- networking, and
- mentoring.
The organization was founded by a group of successful entrepreneurs and is currently the largest entrepreneurial organization in the world.
TiE Delhi’s Travel Marketing Summit 2016
TiE Delhi is hosting Travel Marketing Summit for 2016 and the aim of the event is to share experience, ideas, and learnings of the experts from Digital Marketing industry.
“Travel Marketing Summit 2016 – Winning Mantras for Success” hosted by TiE Delhi-NCR Travel Special Interest Group will help you gain online marketing tips and ideas to attract customers.
The attendees will be able to understand and decode the marketing strategies in order to successfully leverage digital marketing. The one-day-long event will witness some of the following panel discussions, expert talks, etc.
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Content Marketing
This will help attendees know the formula behind successful storytelling.
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State of the Indian Digital Consumer
This expert talk will throw light on the behavior of modern tech savvy buyer.
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User Generated Content
This is a new and trending way of marketing in digital space. This means how you as a travel brand can get huge volumes of user-generated content.
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Welcoming More Millennials
The young generation is traveling more than ever today and everyone is trying to leverage them. The event will throw light on how can you do that for your business.
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Marketing on a Shoestring Budget: How Do Startups and Small Companies Get the Word Out?
This panel discussion on how small companies could possibly leverage digital marketing in the most efficient way will be moderated by Pradeep Chopra, CEO & Co-founder, Digital Vidya.
The panelists in this panel discussion will be Navneet Kaushal, CEO, PageTraffic and Ashish Chopra, Head Content Marketing, ixigo.com.
The 45 minutes long panel discussion will help you know the promotional and marketing techniques that small companies and startups could do without investing a lot of dollars and expecting no or minimum return.
Other speakers at this full day event are Nikhil Ganju, Country Manager, TripAdvisor India, Anshuman Bapna, Chief Product Officer, makemytrip.com, Daksh Sharma, Chief Editor & Founding partner, TravelHQ, and more.
When & Where Can I Attend Travel Marketing Summit 2016?
The one-day travel marketing summit will take place at Ballroom, WelcomHotel Sheraton, Saket, New Delhi on Friday, 30th September 2016. The event will enlighten the attendees on travel market and business. Therefore, if you are into travel business and wish to be, then the event will help you be a step ahead of your competitors.
What are you waiting for? Register now for the biggest Travel Marketing Summit of 2016 and know the secrets to success.
Quench your thirst from the guide on Digital Marketing for Travel.
Image Credits: meraevents.com, delhi.tie.org
