Raj Chauhan has over 9 years of work experience in functions of Marketing & Brand Management across industries such as Retail, Media, FMCG, Digital, and Media Planning & Education.
What interested you in learning Digital Marketing?
Raj: Increasingly people spending their invaluable time online, thus as a marketing professional I need to understand this medium to be able to communicate with people.
Which course/workshop did you participate at Digital Vidya?
Raj: I attended 2-day workshop on various facets of Social Media which was conducted by Pradeep Chopra, CEO, Digital Vidya.
Why did you choose Digital Vidya’s course/workshop?
Raj: Online is the most dynamic medium with almost infinite channels, applications, websites etc. plus the rules of engagement, T&Cs keep changing. Thus it’s good to have a strong understanding and foundation of online channels.
How did Digital Vidya’s Digital Marketing programme help you build career in Dubai?
Raj: The workshop definitely helped me w.r.t better understanding of the ever changing digital mediums, interesting case studies which could be applied by Marketing Managers within their industry/campaign and make a good foundation of Social Media. This helped me plan my marketing campaigns better as well as improve ROI.
Today increasingly the proportion of marketing budgets allocated to Digital mediums is increasing and digital/social mediums are imperative platform to communicate with your audience, hence Digital Vidya workshops are a must for ever Marketing manager.
Please share top 3-5 takeaways from the course/workshop you participated at Digital Vidya.
- Learning about basic fundamentals of Social Media
- Interesting Case Studies and different ways of using Social Media
- Interacting with other marketing professionals
- Relationship with Pradeep and Digital Vidya
Please share your experience in learning through an instructor-led, online format.
Raj: I attended instructor-led program, and found it very interactive and interesting.
What did you like most about Digital Vidya’s training programme?
Raj: Following were the 2 highlighting factors:
- Practical usage of Social Media
- Devoid of Jargons
Do you suggest any changes to Digital Vidya so that the value of its courses can be enhanced further?
Raj: Give an assignment to everyone, so that they can work and collaborate post the workshop.
If you are looking for a digital marketing course in Dubai, we invite you to consider participating in Digital Marketing Master Certification (CDMM) by Digital Vidya.