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A Case Study of Dr. Reddy’s: Can Digital Marketing work for a Pharmaceutical Company?

     -     Apr 12th, 2018   -     Corporate Case Studies   -     0 Comments   -    , ,

Creativity and innovation are the backbones of effective Marketing. And all groundbreaking ideas come as a result of learning through experience. That was way Dr. Reddy’s contacted us to orient their Digital Marketing Strategies to accomplish their Digital Transformation Objectives. It was not a cake walk, but with 17+ years of in-field experience to our […]

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Nandeep Nasnodkar wins the Digital Vidya Capstone Competition

     -     Mar 20th, 2018   -     Data Analytics, Events   -     0 Comments   -    , ,

We at Digital Vidya launched an Internal Capstone Project Contest in February 2018, on the topic “Identifying Alcoholic and Non-Alcoholic Brain Patterns”. All the course participants in the Data Analytics stream were encouraged to participate in the competition and the students who participated were greatly in praise of it. While Nandeep Nasnodkar won the contest […]

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Data Science in India – Interview with Kunal Jain, Founder of Analytics Vidhya – Part 2

Shweta Gupta: This brings us to the next segment because I think we understand the industry. We also understand how the ecosystem Analytics Vidhya platform is enabling this ecosystem and now I would like us to focus on the industry I am in, the education industry because we have the requirements. We have an industry […]

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Data Science in India – Interview with Kunal Jain, Founder of Analytics Vidhya – Part 1

Below is a transcript of a wonderful discussion between Shweta Gupta, the Vice President of Technology Vertical and Kunal Jain, the Founder of a famous blog called Analytics Vidya. Shweta Gupta: Kunal what I know of you is from your profile really, you dissed aerospace engineering and then you somewhere dived into data analytics and […]

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Are you a pro in SEO and Blogging? Take the SEMrush quiz to find out!

     -     Feb 26th, 2018   -     External News   -     0 Comments   -    

The top SEO tool in the market has nailed the perfect way for Digital Marketers and SEO enthusiasts like us, to celebrate Holi. SEMrush has created an interesting quiz on SEO and blogging that will surely challenge your knowledge and skills. To ensure that it is challenging and highly relevant to the digital marketers, they […]

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The Secret To SEO Success In 2018 | Webinar Recording

     -     Feb 12th, 2018   -     Webinars   -     0 Comments   -    , , ,

As long as search engines exist, SEO isn’t going away. Sure, with advances in technology, best practices have changed over the years, but some are still unaffected. So where should you focus your SEO efforts on in 2018? Well, we all know that Google has over 200 ranking factors, but you likely won’t have the time […]

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Interview with Karan Rajpal, HCL Technologies – Head of Social Media

Karan Rajpal is the Global Head, Social Media for HCL Technologies, a $7bn IT services major. He works with business marketing, brand and PR teams to create the right narrative for the brand across social media channels and audience personas. His career has been spent building digital marketing teams from the ground up, and running […]

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Spark Structured Streaming on The Cloud: Introduction To Internals | Webinar Recording

Apache Spark has been gaining steam, with rapidity, both in the headlines and in real-world adoption. Spark was developed in 2009, and open sourced in 2010. Since then, it has grown to become one of the largest open source communities in big data with over 200 contributors from more than 50 organizations. This open source analytics engine […]

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Ace The 2018 Digital Marketing Game: Webinar Recording

     -     Jan 29th, 2018   -     Webinars   -     0 Comments   -    , , ,

Currently “66%” India marketers use blogs and newsletters as the most preferred forms of content marketing to engage customers. Cross-Channel marketing, Big Data and Chatbots are the latest technologies that marketers intend to invest in 2018. Know interesting stats and insights as we summarize our Annual Research report 2018 to provide a quick analysis of […]

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