Digital Vidya 11 years of excellence

The Ultimate Guide to become an SEM specialist

SEM specialists are new IT employees in the market. You find them everywhere. This industry is for people who are passionate about it rather than people who enter it because it is in scope. One needs to have the affection towards data and obsession towards the working...

The Ultimate Guide On Google AdWords For Beginners

What is Google AdWords? Google AdWords for beginners can be well defined by Wikipedia’s definition – “an online advertising service, developed by Google, where advertisers pay to display brief advertising copy to web users”. It offers services such as...

5 Innovative Things SEM Marketers Are Exploring Right Now

SEM basically stands for Search Engine Marketing and the basic idea of this internet marketing is to promote websites by increasing their visibility in search engine pages, particularly through paid advertising. SEM marketers ideally seek help of SEOs/content writers...

Remarketing | 1 Unmatched Feature of SEM

Once we discuss in detail the targeting in both traditional and digital media. We will appreciate Remarketing | 1 Unmatched Feature of SEM. Traditional Media: 1.) Targeting Audience in Television: TAM was the Audience measurement agency that measured the audience...

Why Businesses Should Invest In SEM | 15 Compelling Reasons

I am sure there are many more reasons than I am listing here but make no mistake and ignore at your own peril the 15 compelling reasons why businesses should invest in SEM (Search Engine Marketing). Digital ecosystem today has completely changed the way we market and...