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Author Archive

8 Tools For Mobile Advertising Analytics And Attribution

Mobile advertising means showing advertising on mobile devices such as smart phones, tablets, and any wireless connection. Mobile advertising appears as text ads on SMS, mobile website, mobile apps, and mobile games. Attribution means to measures events of the users because of marketing activity. Events can be in app purchase, app install or level of […]

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Google Chrome Extension

Top 5 Google Chrome Extension For Lead Sourcing

What is Google Chrome Extension? Google Chrome extensions are programs that are to be installed into Chrome. Google Chrome Extension help to modify and enhance the browser’s functionality.Through this one can add new features to Chrome or make it more convenient for the user by modifying the existing behavior of the program itself. Examples of the […]

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URL Structure

Importance Of URL Structure In On Page Optimization

To get more organic search and improve the search ranking we do On Page Optimization. It means to make a change on the website and there by making it more Search Engine friendly. This helps to improve the conversion rate and help a business earn more profit. One of the major things to focus while doing […]

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5 Parameters For Successful Lead Ads On Facebook

Lead Ads are the best way to run lead generation campaigns on Facebook and Instagram. Lead Ads let people show their interest in a product or service. By filling out a form in the ad with their details and allowing a business to follow up with them. It makes it easier for customers to submit their information from […]

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Master Email Marketing With Customer.io: A Complete Guide

Putting together perfect email campaigns is the dream of every Email Marketer. To be able to say the right things and design the right buttons to increase clicks is another key point. To ensure a user has an excellent experience.We have to ensure that our messages contain relevant, at the same time be interesting, and have […]

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MailChimp Vs Mad Mimi: Which Is Best For You?

This blog is about making the comparison between two tools MailChimp Vs Mad Mimi and deciding which one is best for you? According to your business requirement. MailChimp and Mad Mimi are to very popular Email Service Providers which provide Email Marketing services to its client. No matter how big or small a  business is, […]

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Understanding 4 Evolution In Search Engine Through Google

Search Engine has surely evolved right from the time when Google started in 1998 till today.Search is on a continuous path of evolution, it’s growing and updating at a very fast pace.The way we search today is completely different from the search that happened back in 1998. Earlier search engine worked as a directory and stored […]

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Chevrolet India Effectively Leveraged Facebook To Relaunch Cruze

About Chevrolet India Chevrolet India came in India in 2003. Chevrolet is doing business in more than 140 countries and selling more than 4.5 million cars and trucks in a year.It was founded in Detroit by Louis Chevrolet and William C. Durant in the year 1911. Since 2003  it has become one of the fastest growing automobile […]

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Success Story Of Cool Winks Using Facebook For Retargeting

About Cool Winks Cool Winks used  Facebook for remarketing, so as to survive in this fast changing world.      If  a business wants to survive than it  has to change according to the changing world. It has to keep on innovating various  ways to survive in the long run.This same  technique was used by Cool […]

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