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5 Ways how Social Media Marketing Really Affects Businesses

What is social media marketing? I know that sounds like an first question, but it really does deserve some discussion. There are several dimensions to a great social media marketing strategy as well as its interweave relationship to other channel strategies like...

Emerson Salon Generated Revenue via Social Media Strategy

About Emerson Salon: ‘Emerson Salon’  a small hair dressers based in Washington. Matt Buchan and Alex Garcia decided to buy and make over a hair salon in Seattle in 2008. Started out with $10,000 and no hair salon experience as they are consultants...

Starbucks ‘Tweet-a-Coffee’ Twitter Campaign Turned Tweets to Sales

About Starbucks  Founded in 1971, Starbucks Corporation is a Seattle based coffeehouse chain which operates 23,768 cafes in 72 countries worldwide. Starbucks was named after the first mate in Herman Melville’s book ‘Moby-Dick’ and the logo is inspired by the sea –...