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14 SEO Tips That Are Sure To Serve Your Business Purpose

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SEO

Building a website without SEO is like building a road without direction. Doing SEO in right way is now become little bit tricky. If you really want to be in the eyes of audience and crawlers then you should know about the below top 14  SEO tips to get higher ranking in Search results organically:-

Keyword Strategy And Analysis

1. Strategy for Keywords – You need to pick only those keywords which are important for your business. Use Google keyword Planner tool for this.

2. Make a list of potential keywords out of it.

3. Check level of competition for Keywords. You can use Google’s free keyword tool to see the level.

On-Page SEO

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4. Content- Only the best keywords wont help you to attract audiences or crawlers;you must have a good content to attract them. Update your content on a regular interval of time because Google loves fresh and unique contents.

5. Title Title tags makes difference on SEO. It is the first thing that the user as well as search engine sees.

  • Shouldn’t contain more than 65 words.
  • Must use keywords related to your Business.
  • Must reflects the content.
  • Stop words not to be used.

6. Meta description & Tags – Meta description and tags are not for user its for search engines.

  • Keywords must be present in your Meta description and tags.
  • 150-160 characters is the recommended length

7. SEO friendly URL – URL should be matching with the content. Using relevant keywords in URL will definitely give the better result in the search engines.

For example: http://www.digitalvidya.com/blog/ is the correct way but not http://www.digitalvidya.com/blog/page1/

8. Use Alt tags for images and videos – For optimizing your images and videos, use ALT tags with your keywords. Not only are ALT tags good for search engines but also good for user accessibility.

9. Heading usage – Headings are very important as it is first seen. So use proper headings tags h1, h2,h3 etc.

10. Use proper HTML and CSS validation content management services such as WordPress, Blogger etc.

On-Page SEO is the most important part in the process of SEO. It is aid that if On-Page is perfect 70% job of the the SEO is done and rest depends on the offpage SEO.

Off-Page SEO

11. Be social – In other terms, Online Reputation Management(ORM), this is the first and basic with which you can start your social-networksBranding. If you want to reach more and more people then try to become a member of the popular social networking sites like Facebook, Linkedin, google+ Twitter, pinterest etc and create a page of your Business.The benefits of getting social are you connects with your friends, you can share and promote your business.

12. Linking – Generating a quality of backlinks is other useful tips which helps in the business’s growth. There are lots of things which need to take care of when building natural looking and quality backlinks.

  • Always use High Pr web page.
  • Shouldn’t link Nofollow or Dofollow links.
  • Links only from similar website or pages.
  • Never do Black Hat SEO.

13. Sitemaps

14. Google Analytic -You will get all the statistics report like SEO Metrics,SEO geographical summary report, SEO queries report, SEO landing page reports etc. For that be in touch with Google Analytic. You can track the ranking, the number of impressions and also click through rates through which you can improve your website ranking.

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  • There are 7 comments


    • 3 years ago

      Vikalp Bharti   /   Reply

      Great post Sneha, these tips cover almost all the aspects of SEO, very informative for a beginner like me. 🙂

    • 3 years ago

      Ummer   /   Reply

      Sneha,
      You have covered all major points about SEO here without dragging much about the subject. I liked the way the topic explained here with appropriate visuals and video.

      Which keyword research tool do you suggest other than Google? Recently I come across few of them but all are paid service. Do you know any free and reliable keyword research tool similar to Google anyway?
      Regards,
      Ummer

    • 3 years ago

      Sneha Nimje   /   Reply

      Thanks Vikalp for your appreciation.

    • 3 years ago

      Sneha Nimje   /   Reply

      Thanks Ummer that you liked my post. Wordtracker and SEO Book Keyword tools are free useful keyword research tools apart from Google.

      • 3 years ago

        Ummer   /   Reply

        Thanks for this input..I will try these tools.

    • 3 years ago

      Mayank   /   Reply

      Nice and crisp post. Good work Sneha. You have included most of the on page SEO optimization tactics. Since the release of Panda and Hummingword updates off-page optimization has taken a backseat. But still I think you can add tactics like article submissions, forum posting (to some extent) and local off page tactics to the list.

    • 3 years ago

      Sneha Nimje   /   Reply

      Thanks for your suggestion Mayank.

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