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A-Z Career Counselling Resources for Indian Students

What is Career Counselling? If you have been wondering, “what is career counselling?” this detailed article is for you. A lot of students assume a counselor is affiliated to a college or company and counseling involves them promoting the college or field of work, but that is not the case. Career counselling involves a trained […]

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Career and Courses Options After 10th: What Should You Do?

Choosing the right path after 10th boards have always been difficult, especially with the competition where every year over 30 lakh people appear for their class 10 boards. With at least another 3-6 years of education ahead before grabbing your bachelor’s degree, there is an apparent inclination towards pushing the brightest of the lot towards […]

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Top 10 Winning Product Launch Ideas Every Marketer Should Know

According to a leading American agency Media Relations, 30,000 new products are launched every year, and a whopping 95% of them fail. That’s because most of the companies are so obsessed with creating the perfect product that they completely overlook the product launch aspect until it’s too late in the game. Organizations need to prepare […]

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Types of Linear Programming Problems: Concepts & Solutions

Linear programming problems consist of a linear function to be maximized or minimized. Linear Programming is a method of performing optimization that is used to find the best outcome in a mathematical model. In linear programming, the objective function (the linear function representing the quantities to be maximized or minimized) and the constraints (the system […]

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Driving Growth Through Omni-Channel Marketing – Webinar Recording

89% of customers are retained by companies with omni-channel engagement strategies. Consumers interact with a brand in a physical store and through an online app now. Today marketers need to provide a seamless experience, regardless of channel or device. Omni-channel is multi-channel marketing done right.  To give us a clear view of the best strategies […]

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Advanced Guide to Use LinkedIn Pulse for Your Business

‘Content is king’ is an overused phrase in marketing. And this is for a reason, which is that it is true. Content (whether textual in the form of articles or visual as banners) is what helps a company take their business proposition and vision to their audience. It helps businesses promote services and products, and […]

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15 Types of Keywords: Everything You Need to Know

Every second, 40,000 searches are performed on Google. Knowing what people search for is essential for any business to feature in that coveted first page of search results. These terms that bring a page to the first page are known as “keywords”, and several types of keywords do the trick. For example, images play a […]

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How to Make YouTube Videos with Any Special Equipment

Lately, a lot of people have been engaged in social media, and many of them are even getting famous through it. YouTube is one such platform where a considerable number of people have been creating and posting their videos. It has indeed worked for a lot of them, and some of them are known bloggers […]

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Interview with Vaibhav Verdhan, Principal Data Scientist, Johnson & Johnson

Vaibhav Verdhan is a Data Science, Machine Learning, and Artificial Intel professional. He has in-depth experience of leading multiple engagements in Data Science, Machine Learning space, and Analytics Consulting. He is a hands-on technical expert with the acuity to assimilate and analyze data, drawing meaningful insights leading to strategic planning and decision making. His skill […]

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Complete Tutorial on Clustering in Data Mining for Beginners and Experts

There is a mind-boggling amount of data that is being generated every day. We generate over 295 billion emails, conduct 5 billion searches and send 65 billion Whatsapp messages every day. And, as a matter of fact, this number is rising steadily. Data mining, true to its name, digs through all this data to uncover […]

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