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Ace The 2018 Digital Marketing Game: Webinar Recording

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Currently “66%” India marketers use blogs and newsletters as the most preferred forms of content marketing to engage customers. Cross-Channel marketing, Big Data and Chatbots are the latest technologies that marketers intend to invest in 2018. Know interesting stats and insights as we summarize our Annual Research report 2018 to provide a quick analysis of valuable information provided by over 350+ successful India marketers.

Pradeep Chopra, CEO, Digital Vidya hosts the one-hour webinar with industry leader Punit Modhgil, CMO, ValueFirst Digital Media Pvt. Ltd.

During the webinar, you will learn which digital marketing channels are creating an impact and working the best across industries. Uncover industry trends and get a view of what are the major challenges that marketers like you anticipate in the coming year and recommendations for a successful digital marketing 2018 ahead.

Key Takeaways:

  • Modern day digital marketing budget overview
  • Marketing channels generating a high revenue impact on business
  • Preferred attribution models for calculating ROI
  • Content marketing strategies that help marketers achieve their marketing goals
  • The new tech areas India marketers plan to invest in the coming financial year
  • Top challenges that marketers anticipate facing in the coming year 

Have a look at the webinar recording to explore the success mantras to excel and surpass digital marketing competitions.

Interested in reading the Annual Report of Digital Marketing in India in 2018, click here

About the Guide

In 2017, India became the No. 1 country in the world for mobile data usage. With newer digital channels in the ecosystem and consumer attention fragmenting even more, what worked in 2016 was not enough in 2017. In light of these developments, this year presents digital marketers with a new opportunity to convert this disruption into dividends.

The boon that digital marketing comes bundled with is the fact that it is data led and measurable at every step of the way. This is what makes data such a crucial resource for any digital marketer in India. By analyzing data from hundreds of sources and running into billions of touch points every year, we enjoy a privileged view to providing rich data and a perfect context for Indian Marketers.

If you are an Indian marketer, the 8th Octane research report can be your guidebook to leverage digital possibilities. With a synthesis of information which has been shared by over 350+ successful marketers across India from a host of sectors. This study provides trends, recommendations and forecast which are bound to help you make informed strategic decisions for the coming year.

Access the report to know more about:

  • Modern day digital marketing budget overview
  • Marketing channels generating high revenue impact on business
  • Preferred attribution models for calculating ROI
  • Content marketing strategies that help marketers achieve their marketing goals
  • The new tech areas Indian marketers plan to invest in the coming financial year
  • Top challenges that marketers anticipate facing in the coming year

Did you find this webinar helpful? If yes, I’m sure you would be looking forward to other webinars. Register now!

Mir is a Marketing Communications professional with a British Master’s Degree in the field of International Business and Management, and around five years of work experience particularly in the fields of Promotions (Online & Offline), Branding, Public Relations, Content Creation, Project Management, Service Delivery, Client Servicing and Business Development.

He has a strong exposure to working with B2B and B2C clients with a hands-on experience in working on 360-degree marketing promotion campaigns. Mir is a people’s person and loves interacting with people. A well-traveled individual who has had the honor of living amongst almost all major ethnicities. He likes to gain experience of working with a team of people with different expertise, ethical values, and beliefs while being a constant learner along the way.

  • Digital-Marketing

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