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Top 20 social media blogs to start following right now!

Top 20 social media blogs

Social Media Blogs

Social media marketing became a necessity for businesses a long time ago.

With more than 2.8 billion users already active on social media, marketers cannot afford to miss out on such a big opportunity.

To keep themselves updated, marketers need to follow blogs on social media marketing for the latest social media strategies, components, best practices, and case studies. All this current information can be obtained from the best social media blogs in the industry.

Social media is about people! not about your business. Provide for the people, and the people will provide for you. – Matt Goulart

Whether you are looking for social media blog post ideas for your own blog or the best ways to manage your social media marketing, learning from industry-renowned social media blogs is a great way to stay updated.

Types of blogs

From 2022, over 2 million new blog entries are published daily on the internet. But not every blog is the same. There are numerous blog types, each of which may be classified into countless blog niches. However, the five categories of blogs are as follows:

S.No Types of blogs Example
1 Personal Blog Dad or Alive
2 Personal brand blog Neil Patel
3 Business Blog The Franchise King
4 Affiliate Blog The Points Guy
5 Niche Blog ElderGym

In this article I have made a list of the top 20 social media marketing blogs to follow:

Here’s the List of Top 20 Social Media Blogs:

S.No. Top 20 social media blogs
1 Mashable
2 Agorapulse
3 Buffer
4 Dustin
5 Jon Loomer
6 Sue B. Zimmerman
7 Peg Fitzpatrick
8 Socially sorted
9 The social media hat
10 Top dog social media
11 Social Media Examiner
12 Razor Social
13 Sprout Social
14 Social Media Today
15 Marketing Profs
16 Hootsuite
17 Marketo
18 Forbes social media
19 Social Samosa
20 Lighthouse Insights

1. Mashable

Social media blogs
Mashable social media blog

Mashable is one of the biggest names in the social media space and is one of the most renowned social media blogs.

It started as a dedicated social media blog but has grown and expanded into a global, multi-platform media and entertainment company. That said, they still cover lots of the latest news on social media as you can see from the screenshot above.

2. AgoraPulse

Social media blogs
Agorapulse

AgoraPulse is a social media management tool for teams and agencies. Their blog is entirely focused on best practices and tips for social media marketing. All the posts have actionable tips and screenshots to make it easier for you to grasp the information.

In fact, AgoraPulse was rated as the number one social media blog by Social Media Examiner in its top 10 social media blogs roundup this year.

3. Buffer Social

Social media blogs
Buffer social

Buffer is a social media management tool and they have crafted a niche for themselves with a very high-quality blog post related to social media marketing. They write with a lot of psychological research in terms of how to reach out to the target customers using social media.

I definitely recommend this social media blog to all newbies as well as advanced marketers alike to keep themselves abreast of the best practices.

4. Dustn.tv

Social media blogs
Dustn. Tv

This blog is run by Dustin Stout. The content on this blog is centered around optimizing different social media channels. The content is extremely thorough, helpful and actionable.

For example in the following screenshot from a blog post, they have shared a complete social media images guide and templates for the same.

5. Jon Loomer

Social media blogs
Jon loomer

Jon Loomer runs a very high-quality blog focussing entirely on advanced Facebook marketing. Facebook on its own is a behemoth social network.

With more than 2 billion active users on its platform and has integrated its ads platform with Instagram (which is now a part of Facebook), no marketer can even dream of not being on Facebook to tap the target customers. Follow this blog for some really insightful Facebook marketing tips from Jon Loomer.

6. Sue B. Zimmerman

Social media blogs
Sue b. Zimmerman

While Jon Loomer is focused only on Facebook, Zimmerman is focused entirely on Instagram! Instagram with more than 700 million active users has become a must-use social network for brands, especially those who want to target teens and young adults.

Zimmerman shares extensive tips on how to tap Instagram effectively for your Business.

7. Peg Fitzpatrick

Social media blogs
Peg fitzpatrick

If you want exclusive content related to marketing on Instagram and Pinterest only, then you can follow Peg Fitzpatrick’s blog. Pinterest with its visually rich platform is highly popular among users and has become a decent source of the traffic to websites that are visually rich.

So if you are interested in learning about Pinterest specifically, this blog could be a good learning ground for you. She is also a co-author of the book “The Art of Social Media” along with Guy Kawasaki!

8. Socially Sorted

Social media blogs
Socially sorted

This blog is run by Donna Moritz. She lays down a special emphasis on visual content on social media. Like infographics, storytelling through images and videos, and much more. Since visuals matter a lot in social media marketing, you can follow this blog to get some handy tips on fine-tuning your social media efforts.

9. The Social Media Hat

Social media blogs
The social media hat

The Social Media Hat is focussed on different aspects of social media marketing. Their posts are detailed with great information and nice screenshots. What I really liked about their blog is the cleanliness and emphasis only on content. No distractions for the reader.

10. Top Dog Social Media

Social media blogs
Top dog social media

Top Dog Social Media shares some really useful tips and infographics on almost all aspects of social media marketing. Their infographics and articles are well-researched and offer a lot of value to marketers. Plus they have an exclusive section for LinkedIn marketing, which is a boon for B2B marketers.

11. Social Media Examiner

Social media blogs
Social media examiner

Social Media Examiner calls itself the world’s largest social media marketing resource. And this is not without any reason. They have a repository of detailed content on social media marketing, interviews of experts, latest industry research reports, and also conduct industry events.

They also do a roundup of top 10 social media blogs each year. A must-follow for all sincere social media marketers.

12. Razor Social

Social media blogs
Razorsocial

Razor Social is run by Ian Cleary. This blog focuses on social media tools and technology. So, if you are passionate about the latest social media tools and technology, this is a must-follow blog for you.

But that’s not all. They also share great content on other aspects of social media marketing. They also run marketing consultancy and training programs apart from the social media blog.

13. Sprout Social

Social media blogs
Sprout social

Sprout Social offers different social media management solutions for businesses. Their blog is divided into different categories like #Sproutchat (where they share a recap of their Twitter chats), Publishing, Agencies, Social Strategy, Analytics, etc.

It is one of the best social media analytics blogs. They post almost one new article each day, so you can stay tuned for the latest articles on their blog on a regular basis.

14. Social Media Today

Social media blogs
Social media today

Social Media Today is one of the largest global blogs on social media marketing. They have a large number of contributors from around the world who write on different aspects of social media marketing. On their blog, you will find webinars, best practices for different social networks, articles on social business, and much more.

15. Marketing Profs

Social media blogs
Marketing profs

Marketing Profs is a great resource for marketers. They cover not just social media but almost all other areas of digital marketing. Although their blog is mainly targeted at working professionals, in my opinion even newbies can learn a lot from their blog.

They have podcasts, infographics, and hundreds of articles with actionable tips on their blog. In short, it is an extremely high-quality blog.

16. HootSuite Blog

Social media blogs
Hootsuite blog

HootSuite is one of the oldest and most trusted social media management and analytics tool. They have an excellent and highly active blog where they share articles covering social media strategy, advice, and actionable tips.

Also, their blog is quite active and they post several new articles each week. So the content on their blog is fresh and useful for the marketers.

17. Marketo

Social media blogs
Marketo blog

Marketo is a marketing automation software. They have a high-quality blog for marketers with great social media marketing tips! Content on their blog is crafted both for B2B and B2C marketers. You can get some idea about their content from the following screenshot.

18. Forbes Social Media

Social media blogs
Forbes social media

Forbes is a trusted name in the business news space. They share the latest social media news on their website which you will find interesting and unique compared to other typical social media blogs. If you are looking for blogs on social media, Forbes is a good choice to stay updated.

19. Social Samosa

Social media blogs
Social samosa

Social Samosa is one of the renowned blogs on social media marketing in India. It covers the latest social media news (local as well as international), social media campaign reviews, case studies (mostly related to Indian brands), interviews, and much more.

Some of the social media blog topics covered on their blog are social media campaign reviews, social media strategy reviews, social media campaign face-offs and social ketchup, etc.

20. Lighthouse Insights

Social media blogs
Lighthouse insights

Lighthouse Insights is also one of the best social media blogs in India. It is run by Prasant Naidu. This blog mainly covers social media and digital marketing case studies of both Indian and global brands.

Apart from that, they do coverage on social media and digital marketing agencies in India. They also cover stories on different social media networks and latest digital marketing reports.

Digital Vidya’s blog which was ranked amongst the Top 10 Marketing Blogs of India by Search Engine Journal encompasses engaging and informative content around digital marketing, social media marketing, and much more!

Interestingly, the social media section has more than 1100 posts related to different areas of social media marketing! This includes posts on how to create social media plans, best tips for each social media channel as well as how to launch ads and measure results. Basically, everything a newbie requires is covered by them.

Conclusion

I am sure the social media blog sites covered in this roundup will definitely interest you and if you follow some of these sincerely and apply the same in practice, you will surely see great results for yourself. It is all about the right application.

How did you find this list of top social media marketing blogs? Which out of these did you find the best social media blogs to follow? Let me know about this.

Want to learn & apply Social Media Marketing to elevate your business? Enroll in our Social Media Marketing Course.

In case you have any queries in general about social media marketing, you may ask in the comments section below.

FAQ’S

1. What social media platform is ideal for blogs?

The most crucial step is to establish your personal brand on social media. Top Social Media Sites For Bloggers To Promote Their Work are-
Instagram is ranked first, followed by Facebook, Twitter, LinkedIn, and YouTube.

2. What types of blogs are the most profitable?

The highest-earning blog niches for 2023 are-

  • Digital advertising
  • Blogging and internet income
  • Fitness and health
  • Financial planning and investment
  • Meals and recipes

3. Are bloggers paid well?

Blogging has nearly endless potential. Bloggers with a solid following, like Ryan Robinson, who writes a site on blogging, can earn up to $30,000 each month. Just two years after starting a blog as a side gig in 2019 about the business of blogging, Adam Enfroy had made $1.5 million from it.

4. Why do so many bloggers fail?

Lack of relevant, interesting content is one of the key causes of blogs’ failures. For 58% of marketers, “original written content” is the most crucial kind.

5. What aspect of blogging is the most challenging?

Creating Content is the most difficult aspect of blogging. If you don’t create quality material, no one will ever hear of you or care about you.

Avatar of dr. Harmanjit singh
Dr. Harmanjit Singh
Dr. Harmanjit Singh has executed a wide variety of Digital Marketing campaigns across different companies and marketing agencies in the last 10+ years. After working full-time with different organizations, he is currently working as an Assistant Professor of Marketing at the Indian Institute of Management Rohtak. His interests include reading books and taking a walk amidst greenery.

36 thoughts on “Top 20 social media blogs to start following right now!”

  1. It’s our pleasure, Keep up the good work! Actually, thank YOU for creating such a great content. 🙂

    1. Avatar of sweety kumari
      Sweety kumari

      Hey Harmanjit,
      Your post is very helpful and informative for all readers and for me also.
      Your post is very good. Your are right marketers need to follow blogs on social media marketing for the latest social media news, best practices, and case studies.
      You have mention good list about social media blog .
      Thank you
      Sweety

  2. Avatar of anwitasinha
    anwitasinha

    Certainly a very great article on social media marketing …loved explanation on each topic. looking forward to many more and more. HootSuite is a good one in which all the others can be added and be posted in one shot… and make the things quicker. Thanks !!!

  3. Avatar of harmanjit singh
    Harmanjit Singh

    Glad you liked the article. Yes, Hootsuite is a useful tool. Their blog is insightful too.

  4. Hi,

    Great Information. thank you for doing so much of research on Above Blogs and Presenting to us as the way we want it. Seriously very helpful.

  5. It’s amazing how social marketing can help businesses of today through Instagram. That’s why internet marketers are continuously searching for ways to get Instagram followers faster. Got to keep up with the competition and hope that optimizing Instagram accounts will lift the business towards success.

  6. I believe that a social media consultant must be attuned to the company goals and aspirations if he or she is to represent them on their social media channels. I also think that outsourcing social media marketing is a good idea for a company looking to specialize in their core business. In any case, most businesses outsource marketing and advertising and I don’t see why social media marketing should be any different. You just need to be actively involved to ensure that you are represented in the way that you want

  7. Great article. Thanks for sharing this amazing piece of information. I just love the tips that you have shared. Keep Sharing.

  8. Social media is a digital Platform that allows users to quickly create and share content to all the Worldwide users Social Media is also a very reliable platform for Business Man who can list their Business in different sites also classified sites are very important to all the users. What makes social Media unique is that it is both broad and relatively uncensored.

    what you write is really very nice tor Read, keep writing more

  9. “Social media has become really very important on the way that billions of people get information about the world and connect with each other, which raises the stakes enormously.”

  10. This article is very informative, updated and transparent.
    What a useful information provided by this blog! It’s remarkable. Thanks for helping me out

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