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Content Marketing Case Studies: 5 Brands Demonstrate How it’s done!

Do you know how the effectiveness of content marketing is measured? It is through lead generation. Most marketers have concluded that it is the case studies that bring in the most leads, and are thus the most effective tool or tactic to use. When B2B buyers conduct an online research for a product or service, […]

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What is Influencer Marketing: An Effective Niche for Digital Marketers

So, you have embarked on a digital marketing career. The fundamental goal of digital marketing is to promote products and services, by using online media. And how does Digital marketing seek to achieve this goal? By pursuing its primary objective of generating higher leads, which lead to higher conversions and thereby enhancing sales volumes. To […]

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Social Media Marketing Freelance Jobs : 5 Ways to Turn it into a Living

It is no exaggeration to state that social media has become a part of life for a majority of people the world over, be it teenagers, millennials or even veterans. Even though social media was created to connect with friends and family, professional marketers gradually adapted it to connect with their target audience. And what […]

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Decoding the Secret Skills and Traits of a Facebook Marketing Expert

Worldwide, there are over 2.07 billion monthly active Facebook users for Q3 2017 (Facebook MAUs) which is a 16 percent increase year over year. (Source: Facebook) 1.37 billion people on average log onto Facebook daily and are considered daily active users (Facebook DAU) for September 2017, which represents a 16 percent increase year over year. […]

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Scope of Social Media Marketing: 6 Trends to Watch Out for in 2018

Social media was primarily created to interact with friends and family. Who would have thought that social media would become an integral part of marketing, the way it has today. In this digital era, brands are trying to connect with their target customers across a range of social media platforms. With the proliferation of social […]

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6 Unbeatable Benefits of Facebook Marketing Your Business Should Consider

Facebook has been the supreme social media platform for several years now. Of this, no one has any doubt – be it an individual user or a brand marketer. Even though Facebook started as a pure social media networking platform to help people connect with friends and family, it was a matter of time before […]

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How Brands are Nailing Social Space in India: Social Media Marketing Case Studies

“Online is old news. Online in Social Media is today’s news. Social Media is no longer a subset of Internet. Social Media is the Internet.” –Anonymous This is not an exaggeration by any means but the reality of our times. Social Media controlling our behavior and defining not only our interactions but our lives at […]

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Age of Facebook: Secret Skills and Traits of a Facebook Marketing Expert

Worldwide, there are over 2.07 billion monthly active Facebook users for Q3 2017 (Facebook MAUs) which is a 16 percent increase year over year. (Source: Facebook) 1.37 billion people on average log onto Facebook daily and are considered daily active users (Facebook DAU) for September 2017, which represents a 16 percent increase year over year. (Source: Facebook) […]

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Bring Out Your “A” Game with these 5 Social Media Certification Courses

If this article has caught your attention then I’m safely assuming that you’re someone who is seriously working to build a career either as a Digital Marketer or more specifically as a Social Media expert. Why should I assume so? Simple, if you’re seeking information on a professional certification, you’ve got to be serious about […]

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5 Hacks for Drafting a Killer Content Marketing Resume

“The challenge of life, I have found, is to build a resume that doesn’t simply tell a story about what you want to be, but it’s a story about who you want to be.” Oprah Winfrey Now that’s a powerful thought from one of the most powerful personalities of 20th century. Let’s face it, how […]

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