I’m sure you must have heard the phrase “Content is the king”. With the increasing popularity of content in the Digital Marketing domain, Content Marketing has become a necessity for Digital Marketers.
As per the Content Marketing Institute and MarketingProfs, 58% of marketers reported spending more on content creation in 2018 than in 2017.
Content Marketing improves brand reputation by building trust, improves website conversions, compliments your SEO efforts and cost-effective way of bringing new leads.
HubSpot associated with Digital Vidya to provide you with detailed and valuable insights on “‘How to Build a Successful Content Marketing Strategy without Spending a Rupee”. We had with us Prashanth Mohan, Regional Marketing Head, HubSpot who lead the webinar and provided shared his expertise in creating successful Content Marketing Strategy.
Key Takeaways:
1. How to identify the right content goals and timeline.
2. Steps to create valuable content for your target audience.
3. How to effectively reach, promote and optimize for maximum ROI.
4. Tips and tricks from HubSpot’s successful content marketing strategy.
These were some of the highlights of the session. To get in-depth details of “How to Build a Successful Content Marketing Strategy without Spending a Rupee”, access the webinar recording.
Hopefully, this webinar was valuable and added to your knowledge. Moreover, if you are looking forward to Digital Marketing for Business & Career Growth, join our free Digital Marketing Orientation session.
